Creative Director, Copywriting

This job is for a creative leader who will be responsible for developing and leading a copywriting team at ClassDojo. The goal is to iteratively develop the brand voice, tone, and copywriting style across all touchpoints, both within the product and outside of it. The ideal candidate should have extensive experience in brand and marketing copywriting, as well as team leadership and management. They should also be comfortable writing across various touchpoints, from small bits of copy within the user interface to expansive landing pages. The job overview emphasizes the importance of building a leading brand focused on kids, families, and education, comparable to brands like Apple, Airbnb, Nike, and Tesla.

• Iteratively develop the brand voice, tone, and copywriting style across all touchpoints
• Build the world's most talent-dense copywriting team
• Lead the copywriting work across important projects
• Support and challenge the copywriting team
• Help build the world's leading brand focused on kids, families, and education
• Have 15+ years of copywriting experience
• Have 5+ years of team leadership and management experience
• Have deep experience in brand and marketing copywriting
• Comfort writing across various touchpoints
• Be a student of great copywriting work and tactics of framing and influence
• Be relentless in focusing on details

• 15+ years of copywriting experience
• 5+ years of team leadership and management experience
• Deep experience in brand and marketing copywriting
• Comfort writing across touch points — from tiny bits of copy that appear within UI to expansive landing pages that live online
• Knowledge of great copywriting work and tactics of framing and influence

• Accelerating humanity's progress by providing education to every child on Earth
• Building a network that connects teachers, children, and families
• #1 communication app for K-8 teachers, children, and families globally
• Sharing updates throughout the day through photos, videos, messages, and activities
• Actively used in over 95% of US schools, reaching ~51 million children in ~180 countries
• Team comprised of talented, entrepreneurial, and innovative individuals from education and large scale consumer internet companies
• Opportunity to do the best work of your life and pioneer the future of education
• Leading the development of brand voice, tone, and copywriting style
• Building the world's most talent-dense copywriting team
• Leading copywriting work on important projects
• Support and challenge for the copywriting team
• Building a leading brand focused on kids, families, and education
• 15+ years of copywriting experience required
• 5+ years of team leadership and management experience required
• Deep experience in brand and marketing copywriting
• Comfort writing across various touchpoints
• Studying great copywriting work and tactics of framing and influence
• Focus on doing incredible work
• Ability to analyze and improve copy
• Combination of hands-on work and team leadership
• Equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status
• Accommodation for disabilities or special needs
• Hiring regardless of location, as long as there is significant overlap with one of the Americas time zones.