Counter Sales Associate

Watsco•St. Petersburg, FL

About The Position

The Counter Sales Associate is responsible for the sales counter at a wholesale HVAC distributorship carrying multiple brands of equipment, parts, and supplies. The role focuses on providing strong customer service in a sales-oriented setting while supporting sales, product sourcing, inventory, merchandising, shipping, and warranty administration. The associate interacts with walk-in and telephone customers, internal and outside salespeople, vendors, contractors, dealers, and end users. The position also requires adherence to safety protocols, maintaining an organized workspace, and participating in safety training.

Requirements

  • High school diploma or GED; equivalent experience may be considered.
  • Demonstrated experience with HVAC equipment in a wholesale distribution setting.
  • Strong interpersonal skills focused on customer service, problem-solving, and relationship-building.
  • Ability to manage multiple tasks in a dynamic, fast-paced environment.
  • Demonstrated interest in continuous learning, mentoring, and leadership.
  • Strong customer service mindset and ability to develop long-term relationships.
  • Excellent written and verbal communication skills.
  • Analytical aptitude and ability to analyze and interpret data.
  • Strong problem-solving skills.
  • Ability to work independently and in a team environment.
  • Proactively seek continuous process and service improvements.
  • Ability to understand and communicate in English to comply with safety standards, training, policies, and procedures; reasonable accommodations will be provided to support effective communication.
  • Ability to move parts and equipment weighing up to 50 pounds.
  • Ability to stand, sit, walk, climb, kneel, crouch, or crawl to access equipment.
  • Ability to operate computer and telephone equipment for extended periods.
  • Visual acuity for tasks such as reading labels, inspecting equipment, monitoring inventory, and operating machinery, including close and distance vision, color differentiation, peripheral awareness, depth perception, and visual focus.
  • Ability to operate warehouse equipment such as forklifts and pallet jacks.

Nice To Haves

  • Background in sales, operations, purchasing, or inventory management.
  • Mechanical or technical experience.
  • Proficiency in Microsoft Office or similar productivity tools.

Responsibilities

  • Represent Baker Distributing Company as an industry leader and help ensure maximum sales.
  • Interact with internal and outside salespeople, vendors, and contractors.
  • Merchandise the showroom and restock products.
  • Assist in resolving customer relations problems with dealers and end users.
  • Complete customer sales orders and seek opportunities to upsell associated items.
  • Serve walk-in and telephone customers.
  • Assist with sourcing and shipping parts, inventory control, and warranty administration.
  • Research products using computer systems, catalogs, telephone, or other reference sources to meet customer product and service needs.
  • Arrange stock on shelves or racks and keep sales-area merchandise in order.
  • Use suggestive selling techniques and upsell to current and prospective customers.
  • Follow company safety protocols and procedures and use personal protective equipment as required.
  • Report safety hazards or incidents to management immediately.
  • Participate in regular safety training sessions and drills.
  • Maintain a clean and organized workspace to prevent accidents and injuries.
  • Follow guidelines for safe product handling and storage.
  • Maintain a professional and safe demeanor during customer interactions.
  • Make outgoing customer sales or service calls and resolve customer complaints.
  • Perform other duties as assigned.
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