Corporate Director of Hotel Sales

Sree Hotels•Charlotte, NC
•Onsite

About The Position

SREE Hotels is seeking an experienced, hands-on sales leader to serve as Corporate Director of Sales at its corporate office in the Ballantyne area of Charlotte, North Carolina. The role provides leadership, coaching, and direction for sales operations related to guestroom and function-space revenues across the company’s hotel portfolio. The position oversees sales and marketing plans, budgets, revenue strategies, reporting, account development, and sales-team performance. It also works with hotel teams and corporate departments to support topline revenue and profitability. SREE Hotels, LLC is a growing Southeast property-management group that owns and operates 25 branded hotels, including Marriott, Hilton, and Hyatt properties. The company describes its corporate office as conveniently located in Charlotte’s Ballantyne area, with access to major highways and airports. The role includes professional training and development, corporate support, competitive pay, and benefits including fully paid health insurance after three years of service, dental and vision insurance, paid time off, and a matching 401(k).

Requirements

  • At least 5 years of regional or hotel sales experience.
  • Experience in strategic planning and execution.
  • Knowledge of contracting, negotiating, and change management.
  • Ability to travel.
  • Valid driver’s license.
  • Four-year college degree or equivalent experience.
  • Knowledge of TravelClick Agency360 and Demand360.
  • Experience hiring, training, and evaluating direct reports.
  • Knowledge of share-shifting strategies and revenue management.
  • Knowledge of Microsoft 365, including Word, Excel, and PowerPoint, and other business applications.
  • Proven track record of leading a team to exceed revenue goals.
  • Ability to use a computer and standard office equipment.
  • Ability to sit for long periods and talk on the phone.
  • Fluency in English, including the ability to speak, hear, read, and write.
  • Ability to work any hours or days of the week necessary to meet business requirements.

Nice To Haves

  • Advanced knowledge and experience with Marriott and Hilton sales systems.

Responsibilities

  • Build and maintain a successful sales organization.
  • Lead, mentor, and develop assigned direct reports and provide day-to-day leadership to property sales teams.
  • Manage all aspects of the sales division across the hotel portfolio.
  • Conduct weekly calls with sales teams to review production and opportunities.
  • Develop, implement, and evaluate sales and marketing plans and proactive sales efforts to grow guestroom, function-space, and catering revenue.
  • Create a sales-team training path using company tools and systems, and provide required training.
  • Prepare and implement annual budgets supporting company sales and marketing plans and objectives.
  • Collaborate with sales and revenue management teams to develop and implement revenue strategies.
  • Assist hotel teams in booking business according to each hotel’s revenue strategy.
  • Coordinate with corporate departments to drive topline revenue and profitability.
  • Develop and implement reports and metrics to analyze sales and marketing initiatives and results daily, monthly, quarterly, and annually.
  • Develop and manage key sales accounts to foster long-term business relationships across the portfolio.
  • Direct sales teams in prospecting, negotiating, and shifting new and existing business through multiple strategies and channels.
  • Oversee and implement sales strategies and ensure market-intelligence tools and resources inform business decisions.
  • Ensure sales teams are prepared for weekly revenue calls and in-person meetings.
  • Ensure hotel teams research competitors’ sales strategies to identify opportunities to grow RevPAR.
  • Forecast and review sales and marketing plans and structures for effectiveness.
  • Set goals and expectations for direct reports.
  • Partner with human resources and corporate leadership to recruit, develop, and retain associates.
  • Build community and public relations through participation in organizations, client events, and trade shows.
  • Ensure sales and marketing expenses are properly budgeted and managed.
  • Handle key accounts and hotel sales strategies where hotels do not have sales teams.
  • Review hotel STR performance weekly, monthly, quarterly, and annually.
  • Develop and manage quarterly rewards and recognition for sales associates’ performance.

Benefits

  • Professional training and development.
  • Responsive corporate support.
  • Competitive pay.
  • Fully paid health insurance after three years of service.
  • Dental insurance.
  • Vision insurance.
  • Paid time off.
  • Matching 401(k).
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