Coordinator, Digital Marketing

UMG Recordings•Santa Monica, CA

About The Position

The Digital Marketing Coordinator will maximize streaming, engagement, and overall effectiveness of our artists by supporting the digital marketing team and connecting our artists to consumers in meaningful ways. Interscope Geffen A&M Records (“IGA”) is home to some of the biggest artists in the world including U2, Eminem, Kendrick Lamar, J Cole, Lady Gaga, and many more. As a leader in the music industry, we are always looking for talented and driven individuals to join our family.

Requirements

Ability to work well with others in a team environment
Ability to thrive professionally and creatively within a fast-paced, deadline-driven environment
Must be marketing-minded and enjoy working in an innovative digital environment
Self-starter who is proactive and task-oriented
Proficient understanding of social media, streaming, and content platforms
Experience in Microsoft Word, Excel, PowerPoint, Outlook, and Photoshop
1+ years of relevant experience in digital marketing, artist management, booking, label, PR, or marketing agency
Understanding of music streaming and promotion

Nice To Haves

Experience in Premiere, Final Cut Pro, Pro Tools, Google Adwords, HTML, CSS, and Facebook Business Manager a plus
Prefer 4-year college degree in marketing, business, or equivalent work history

Responsibilities

Provide ongoing support to the digital marketing team by assisting with online advertising campaigns, social media strategy, CRM management, short links, asset management, website updates, and other ongoing initiatives.
Drive social media and streaming engagement with best practices, new digital tools, and platform optimizations.
Create and implement strategic plans for video content on VEVO, Instagram, Facebook & emerging social platforms
Develop and maintain databases of key data points including, but not limited to, account growth, budget tracking, CRM data, pitching, links, and social media influencers.
Support artists and digital marketing teams by creating in-house campaigns for Spotify, Apple, and email collection.
Execute online advertising campaigns to drive streams, followers, engagement, and growth.
Create engaging online experiences for fans through the development of sweepstakes, games, websites, and more.
Provide support for scheduling social media posts and plans as needed for artist and label accounts.
Maintain department and platform best practices.
Compiling monthly reports for marketing and analysis
Assist in scheduling meetings and providing agendas along with other support as required
Actively participate in team meetings, discussions, and planning activities.
Reconcile Digital Marketing Invoices and expenses
Other duties as assigned.

Benefits

Competitive Compensation Package including Salary, Benefits and Generous 401k Savings Plan with company matching
Flexible Paid Time Off Plus Paid Holidays, 2 week “Winter Break” & Summer Fridays
Medical, Dental and Vision Insurance
Student Loan Repayment Assistance & Tuition Reimbursement (after 12 months of service)
Robust Employee Assistance Program (for you and your loved ones)
Annual Well-Being Allowance which includes Fitness, Travel, Home Enhancements, Nutrition, and Spa Treatment Reimbursements
Comprehensive medical, dental, and vision coverage
100% coverage for out-patient in-network mental health services
Fertility coverage for eligible medical plan participants
Wellbeing reimbursements for fitness classes, spa treatments, meal services, travel, and so much more (up to $720/year)
Student Loan Repayment Assistance and Tuition Reimbursement
401(k) with 100% immediate vesting on the first 5% of your contributions, plus an additional UMG contribution
Flexible Paid Time Off (PTO) for exempt employees
3-weeks PTO for non-exempt employees
2-weeks paid Winter Break
10 Company Holidays (including Juneteenth and Wellbeing Day)
Summer Fridays (between Memorial Day and Labor Day)
Generous paid parental leave for every type of parent