Content Marketing Manager, SEO & AI Search

Chime Financial•San Francisco, CA

About The Position

Chime is hiring a Content Marketing Manager, SEO & AI Search, to own content and citation work that improves Chime’s visibility in AI search. The role sits on the Organic Growth team and partners closely with the Principal, AI Search Strategy & SEO, who sets the strategy, priority categories, targets, and measurement. This is a hands-on position combining editorial planning, content production, partner management, workflow automation, and performance analysis. The manager will own Chime’s blog and editorial content plan for SEO and AEO, translate priority categories, prompt data, and member insights into a sequenced roadmap, and maintain a steady publishing cadence. They will structure and publish accurate, current content in Contentful; lead content across Chime.com, including launches and seasonal campaigns; and improve conversion through CTAs, email capture, conversion paths, and CRO testing. The role also manages the day-to-day relationship with AirOps and automates content lifecycle tasks, leads offsite visibility work with affiliate and publisher partners, and manages the AI visibility budget. The manager moves content through Legal & Compliance and partner bank review, collaborates with communications and content teams to maintain consistent information about Chime, and tracks citations, AI visibility, rankings, traffic, and enrollments. They will run experiments and share findings in weekly organic performance reviews. The advertised base salary is $105,000–$145,000 USD. Full-time employees may also be eligible for bonuses, competitive equity, and benefits. The role’s in-office policy is four days per week in the office and Fridays from home for employees near an office; Chime also has a fully remote program.

Requirements

  • At least 5 years of experience in editorial strategy, content strategy, or SEO content, with a track record of growing organic visibility, traffic, or conversions.
  • Hands-on AEO/GEO knowledge, including how LLMs and AI answer engines select and cite sources and how content structure, accuracy, and third-party coverage affect visibility.
  • Experience with AI content tools and workflows, such as AirOps, Profound, or LLM-based writing and optimization tools, and enthusiasm for automating repetitive work.
  • Experience publishing in a regulated industry such as financial services, fintech, insurance, or healthcare, including managing legal and compliance review.
  • Hands-on experience with a CMS and with Jira or similar ticket-based workflows.
  • Experience managing freelancers, agencies, or external partners, including timelines, quality, and budget.
  • Strong writing and editing skills, a sharp eye for accuracy, and the ability to turn performance data into clear recommendations.
  • Ability to manage multiple workstreams and stakeholders in a fast-changing area with little supervision.

Nice To Haves

  • Experience with Contentful; it is the preferred CMS.

Responsibilities

  • Own Chime’s blog and editorial content plan for SEO and AEO, turning priority categories, prompt data, and member insights into a sequenced content roadmap.
  • Manage the editorial calendar and maintain a steady publishing cadence.
  • Structure content so AI models can find, understand, and cite it, keeping product details accurate and current in Contentful.
  • Lead content across Chime.com, including product launches and seasonal moments in partnership with Product Marketing.
  • Improve blog and website conversion through inline CTAs, email capture, stronger conversion paths, and regular CRO testing.
  • Manage the day-to-day relationship with AirOps and automate manual content lifecycle steps, including drafting, optimization, disclosures, and CMS publishing.
  • Lead offsite visibility work with affiliate and publisher partners and manage the AI visibility budget.
  • Identify gaps in sources cited by AI answers, brief partners on accurate product information, and track placements from request through publication.
  • Move content through Legal & Compliance and partner bank review, managing a high-volume queue and using AI-assisted pre-review tools to accelerate approvals.
  • Coordinate with PR, Brand, Social, YouTube, and Help Center teams to ensure accurate and consistent information about Chime across the web.
  • Track citations, AI visibility by topic, rankings, traffic, and enrollments.
  • Run experiments on content format, structure, and CTAs, and share findings in the weekly organic performance review.

Benefits

  • Eligible full-time employees may receive bonuses and competitive equity.
  • Backup child, elder, and pet care.
  • Subsidized commuter benefits for eligible employees.
  • Comprehensive health, financial, and wellbeing benefits.
  • Generous vacation policy and company-wide paid days off.
  • One percent of time off to support local community organizations of the employee’s choice.
  • Annual wellness stipend for eligible wellness-related expenses.
  • Up to 22 weeks of paid parental leave for birthing parents and 12 weeks for non-birthing parents.
  • Family planning reimbursement.
  • Four days per week in the office and Fridays from home for employees near an office, or participation in the fully remote program.
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