Content Marketer

Uniswap Labs•New York, NY
•$114,000 - $154,000

About The Position

Uniswap Labs is seeking a self-motivated Content Marketer to help tell the story of crypto and DeFi and Uniswap’s place in it. The role creates content across social media, blog posts, emails, and ads, with a focus on X, LinkedIn, YouTube, and Reddit. Content ranges from explainer threads and launch campaigns to material that helps developers build on Uniswap. Working with product, design, business development, engineering, and research teams, the Content Marketer takes ideas from concept to launch. The role helps shape the content calendar, supports go-to-market plans, and maintains Uniswap’s distinct voice. It also uses analytics to understand what resonates with audiences and apply those insights to future content. The successful candidate knows crypto and DeFi, has a strong ear for tone, and explores new platforms and tools, including LLMs.

Requirements

  • 1–3 years of experience running multiple social media platforms for an organization or agency.
  • Strong interest in crypto and DeFi as transformative opportunities.
  • Demonstrated ability to use social media to maintain or build a brand, with experience creating explainer threads, product marketing, and memes.
  • Excellent copywriting skills and the ability to develop and adapt tone of voice.
  • Deep understanding of social media platforms, especially X, LinkedIn, YouTube, and Reddit.

Nice To Haves

  • Graphic design experience and familiarity with basic design tools for creating image content.
  • Experience creating content with new tools and platforms such as LLMs.
  • Love for unicorns.

Responsibilities

  • Produce compelling and engaging content for social media, blog posts, emails, and ads.
  • Assist in executing the overall social strategy, from generating ideas and coordinating across teams to execution and creatively bringing messages to the community.
  • Assist with content creation and execution from start to finish across platforms, coordinating with multiple teams while maintaining Uniswap’s distinct brand tone.
  • Support development of the social media calendar across platforms, integrating it with communications and product timelines.
  • Assist with go-to-market plans by partnering with internal team members and external stakeholders.
  • Run analytics, develop insights relevant to core audiences, and integrate findings into engagement planning.
  • Stay current with industry trends and best practices to keep marketing efforts relevant and effective.

Benefits

  • Company-paid medical, dental, and vision coverage for employees and dependents.
  • Wellness offerings, including a partnership with Equinox Fitness Clubs.
  • 401(k) with a 4% employer contribution.
  • Annual $1,500 education stipend.
  • Unlimited and encouraged time off.
  • Up to 16 weeks of paid parental leave.
  • Home office setup stipend for remote employees.
  • Daily lunches at the New York headquarters.
  • Eligible for additional compensation elements, including tokens.
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