Technical Content Marketer

Expo • Chicago, IL

9h • Remote

About The Position

Expo is hiring a remote U.S.-based Technical Content Marketer to create practical technical content for developers, including tutorials, guides, blog posts, sample apps, and problem-first explainers for its education hub. The role sits in marketing, reports to Dan Kelly, Head of Marketing, and works closely with DevRel, the docs team, product, and engineers building EAS. Content examples must be built against the current SDK and tested on real devices before publication.

The role owns the education hub content plan and produces weekly hands-on content. It also turns SEO and answer-engine optimization findings into content, contributes execution for new-service launches, and collaborates with engineers and DevRel on video scripts, tutorials, and launch walkthroughs. The position connects content to measurable outcomes, including signups, EAS activation, product adoption, and influenced pipeline, using tracked calls to action and HubSpot reporting.

The annual salary range is $115,000–$145,000, depending on experience, skills, and work location. Expo offers equity, comprehensive medical, dental, and vision benefits, and a 401(k) retirement plan.

Requirements

• Some experience building an app with Expo.
• At least 3 years of experience writing technical content for developers, such as tutorials, guides, documentation, or technical blog posts.
• A public portfolio of technical content.
• Ability to demonstrate understanding of SEO for developer content and how LLMs and answer engines select sources to cite.
• Experience using data to decide what to write and connecting content to signups.
• Daily use of AI tools and ability to describe specifically where they help and where they make mistakes.
• Plain, precise writing and the ability to edit for concision.

Nice To Haves

• Experience shipping an app to the App Store or Google Play.
• Video experience, such as being on camera, screen recording, or scripting for YouTube.
• Experience building with LLM APIs, MCP, or agent tooling.
• Familiarity with HubSpot, Sanity, or SEO tools such as Semrush or Ahrefs.

Responsibilities

• Publish hands-on technical content weekly, including case studies, how-to guides, migration guides, comparison pages, and blog posts about building mobile apps with AI and Expo.
• Own the education hub content plan and write problem-first explainers that help developers find relevant Expo products.
• Use query-to-content gap analyses and answer-engine optimization working documents to select topics, structure pages for search engines and LLM citations, and refresh high-performing pages.
• Plan and execute content for new-service launches with product marketing and the engineers building each feature, such as getting-started guides, launch posts, and case studies.
• Draft video scripts and outlines with Expo engineers and DevRel for YouTube tutorials and launch walkthroughs, and turn conference talks into blog posts.
• Work with the docs team on docs-adjacent guides and report documentation bugs and product friction to the appropriate teams.
• Add tracked calls to action to each piece and report signups, product adoption, and influenced pipeline in HubSpot with demand and performance colleagues; use the data to guide future content.

Benefits

• Equity.
• Comprehensive medical benefits.
• Dental benefits.
• Vision benefits.
• 401(k) retirement plan.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed