Content Lead

Endex•New York, NY
•Onsite

About The Position

Endex is hiring a Content Lead to shape how the company explains its technical product to demanding buyers. The role owns Endex’s narrative across its website, launches, customer stories, product education, and social channels, working directly with the founders and product and go-to-market teams. The Content Lead will help the market understand agentic work and Endex’s place in it. The role is based in New York City and requires five days in person.

Requirements

  • 3–8 years of experience writing and shipping content for a B2B or technical product.
  • A portfolio demonstrating range across product launches, long-form content, and social content.
  • Exceptional writing skills, including clear writing, disciplined editing, and the ability to adapt voice to the audience.
  • Ability to learn how agentic systems work and explain them accurately.
  • Comfort interviewing engineers and translating technical explanations into accessible content.
  • Ability to write credibly for analysts, operators, and executives without talking down or overselling.
  • Strong opinions and ideas about how Endex should present itself in the market, and willingness to share them.
  • Resourcefulness and ability to move quickly, ship frequently, and work without a playbook.
  • Intellectual curiosity, quick learning, and willingness to take on varied responsibilities.

Nice To Haves

  • Early-stage startup experience.
  • Experience writing about AI, developer tools, or enterprise software.
  • Video, design, or editing skills.

Responsibilities

  • Define Endex’s narrative, voice, and positioning across channels, keeping them consistent as the product and market evolve.
  • Plan and write product announcements, release notes, and launch campaigns that make new capabilities easy for buyers to understand.
  • Work with customers to document how their teams use Endex and turn deployments into case studies and sales proof points.
  • Create demos, walkthroughs, videos, and guides showing what agents can do across email, Teams, Excel, Word, and PowerPoint.
  • Own the website, blog, LinkedIn, and X, building an audience of prospective customers and candidates.
  • Partner with sales on decks, one-pagers, email sequences, and competitive positioning to support deal closing.
  • Track the impact of content on pipeline, engagement, and inbound, and adjust efforts based on results.

Benefits

  • Health insurance.
  • Dental insurance.
  • Monthly wellness stipend.
  • 401(k) matching.
  • Competitive salary and equity.
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