Community Sales Director

Sunrise Senior Living • Lakewood, CO

15d • $25 - $32

About The Position

The Community Sales Director (CSD) leads marketing and sales strategy for a Sunrise Senior Living community to drive occupancy and revenue growth. The role serves as the face of the community, guiding families through their decision journey and positioning Sunrise as the provider of choice.

The CSD develops and executes localized marketing and sales plans, assesses market trends and competition, generates and nurtures leads throughout the sales process, conducts tours and presentations, and maintains follow-up communications. The position also builds relationships with referral sources and local partners, tracks sales metrics, manages CRM systems, and partners with leadership to achieve occupancy and revenue goals.

Requirements

• Proven sales and marketing experience; senior living experience is preferred.
• Strong relationship-building and presentation skills.
• Ability to analyze market data and develop strategic plans.
• Goal-oriented approach with a focus on occupancy growth.
• Excellent communication and organizational skills.

Nice To Haves

• Senior living sales and marketing experience.

Responsibilities

• Develop and execute a localized marketing and sales plan.
• Assess market trends and the competitive landscape.
• Generate and nurture leads through the full sales process.
• Conduct tours and presentations and provide follow-up communications.
• Build relationships with referral sources and local partners.
• Track sales metrics and manage CRM systems.
• Partner with leadership to meet occupancy and revenue goals.
• Guide families through their decision journey and position Sunrise as the provider of choice.

Benefits

• Medical, dental, vision, life, and disability plans.
• Retirement savings plans.
• Employee Assistance Program and discount program.
• Paid time off (PTO), sick time, and holiday pay.
• myFlexPay, which allows employees to get paid within hours of a shift.
• Tuition reimbursement.
• Sunrise may offer discretionary and/or non-discretionary bonuses, subject to position, plan availability, and required performance.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed