Community Liaison (Bonus Available)

Legacy Hospice Inc.•Fredericksburg, VA

5d•$70,000 - $85,000

About The Position

Legacy Hospice is seeking a self-driven, compassionate Community Liaison to serve the Fredericksburg area, covering Spotsylvania, Stafford, King George, Westmoreland, and Orange Counties. Also described as a Hospice Marketer / Sales Representative, this role represents Legacy Hospice and promotes its specialized services throughout the community. The primary focus is building trust-based relationships with referral sources, physicians, and healthcare partners so families can access hospice care. The liaison helps grow census by increasing awareness and preference for hospice services and serves as a knowledgeable, compassionate representative of the team. Legacy Hospice describes itself as a mission-driven, patient-centered leader in end-of-life care, committed to supporting patients and loved ones with dignity, peace, comfort, and compassion. The position offers a stated average base pay range of $70,000–$85,000 per year plus uncapped commission, and a $5,000 sign-on bonus.

Requirements

Minimum of two years of healthcare sales or marketing experience.
Ability to establish and maintain working relationships with key staff, marketing contacts, and clinical staff, ensuring a thorough understanding of hospice services.
Proven ability to generate and maintain relationships with new and existing accounts, including physicians, healthcare professionals, and community agencies.
Willingness to drive, reliable transportation, a valid driver’s license, and auto insurance.

Nice To Haves

Bachelor’s degree in a related field preferred; additional experience may be substituted for the educational requirement.
Hospice or palliative care marketing experience strongly preferred.
Prior clinical experience is a plus.

Responsibilities

Establish and nurture relationships with key decision-makers, including physicians and healthcare partners, to strengthen collaboration and trust within the medical community.
Conduct regular outreach as an advocate for hospice services and the organization’s commitment to compassionate, high-quality care.
Position the hospice as the provider of choice across the service area and help exceed growth and census goals.
Drive referral growth through regular, intentional visits with referring physicians, hospital discharge planners, skilled nursing facilities, social workers, and other healthcare professionals.
Lead initial conversations with patients and families about hospice care, explain the services and philosophy, and facilitate consent with empathy and respect.