Community Liaison

AlpineCare•Youngstown, OH

About The Position

The Community Liaison develops and implements community relations and outreach marketing activities for Alpine Care Home Health, focusing on senior living facilities, community organizations, hospitals, the general public, and referral sources in designated areas. The role represents Alpine Care Home Health to the community and internal customers, develops and maintains new and existing referral sources, and plans outreach activities and campaigns to increase awareness of the organization and its value to homebound patients. The position involves frequent travel to patients’ homes and community locations, and requires the ability to safely navigate varying home environments, operate a motor vehicle, and perform the physical activities described in the posting, with or without reasonable accommodation. The role also supports the integrity of patient episodes by obtaining required documentation and signatures, and helps ensure patients return to Alpine Care Home Health after discharge from hospitals, skilled nursing facilities, or rehabilitation settings.

Requirements

Maintain a valid driver's license and good driving record.
Four years of experience in customer service, sales, marketing, and/or public relations.
Ability to adapt and apply guidelines and procedures.
Ability to analyze problems and resolve issues rapidly, directly, and completely.
Teamwork skills and ability to maintain relationships with patients, caregivers, and coworkers.
Knowledge of certified home health and ability to communicate this knowledge to others.
For Florida positions, active CPR certification.
Ability to travel frequently to patients' homes; stand, walk, bend, stoop, reach, climb stairs, and occasionally lift or move up to 50 pounds while providing patient care and using safe patient handling techniques.
Ability to safely navigate varying home environments, operate a motor vehicle, and perform clinical duties, with or without reasonable accommodation.

Nice To Haves

Experience in the healthcare field; experience working with the geriatric population is preferred.
Bachelor's degree in business, marketing, communications, or a related field.
Prior experience with home care.

Responsibilities

Develop and maintain new clients and accounts to increase referrals and generate new business.
Oversee and maintain contact with existing Alpine Care Home Health referral sources.
Develop and implement a weekly plan for community visibility activities and provider office calls.
Plan, implement, and oversee public relations activities, including cooperative relationships, memberships, and partnerships with community healthcare organizations, senior communities, and other agencies, in coordination with sales representatives and clinical educators.
Create and manage community events, health fairs, and trade shows, including concept development, staffing, and logistics such as support, transportation, setup, displays, and collateral materials.
Communicate effectively with current customers and accounts to increase referrals.
Prepare activity reports as requested and reconcile marketing, tracking, and expense reports.
Plan, develop, and implement marketing projects such as brochures, fliers, promotional items, PowerPoint presentations, and displays.
Attend required meetings and in-services.
Obtain required documentation and signatures for verbal orders, face-to-face encounters, and pre-claim requirements to ensure episode integrity.
Follow up with hospitalized, skilled nursing facility, and rehabilitation patients to support their return to Alpine Care Home Health upon discharge.
Mail thank-you notes to referral sources.
Assist with recovery from service failures to prevent loss of accounts or referral sources.
Perform other duties as assigned.