Commerce Media Strategist, Amazon Search

Tinuiti • New York City, NY

2d • Remote

About The Position

Tinuiti is seeking a Commerce Media Strategist to build, drive, and optimize marketing campaigns in the commerce media ecosystem. The role develops omnichannel strategies tailored to client goals and challenges, with a focus on measurable growth, retention, profitability, and client satisfaction. The strategist manages assigned accounts, interprets cross-channel data, identifies opportunities, and uses Tinuiti’s product and technology suite to improve campaign scalability, growth, and efficiency.

The role requires expert knowledge of relevant commerce media platforms and ongoing platform certifications. The strategist also contributes thought leadership and agency best practices, collaborates across channel teams, delegates work as appropriate, and prioritizes timely, high-quality delivery across client, partner, and internal initiatives. Tinuiti describes its working values as seeking feedback and craft excellence, prioritizing client outcomes, and taking ownership with speed and accountability.

Requirements

• 5–7 years of experience in commerce media, paid commerce, or senior media planning roles.
• A proven track record of executing successful campaigns with monthly budgets.
• Expertise in relevant commerce media platforms and maintaining applicable annual platform certifications.

Nice To Haves

• Experience with commerce media platforms such as Amazon, Walmart, and Criteo.
• Experience with Skai, Analytic Index, Pacvue, and Helium10.

Responsibilities

• Build, drive, and optimize Amazon Search marketing campaigns and other relevant commerce media activations to meet or exceed client goals.
• Foster strong working relationships with top-tier clients through virtual, asynchronous, and in-person communication, targeting client satisfaction scores of 9 or above and client retention of 95% or above.
• Develop omnichannel commerce media strategies tailored to each client’s goals and challenges to support growth, retention, and profitability.
• Identify new marketing opportunities and adapt existing strategies to improve brand awareness and sales volume across commerce media platforms.
• Integrate Tinuiti’s product and technology suite into channel activations, using it to support scalability, growth, and efficiency.
• Use Tinuiti’s product app suite in day-to-day work, answer questions using the app, provide feedback and improvement recommendations, and use the app as a primary client communication method.
• Analyze cross-channel data and insights, interpret trends, and make strategic recommendations aligned with client KPIs and the commerce media landscape.
• Use data analytics to support Same Store Growth targets and optimize campaign performance.
• Maintain expert-level knowledge of relevant commerce media platforms and educate clients and colleagues about platform updates and benefits.
• Maintain annual certifications for commerce media platforms relevant to the strategist’s book of business.
• Contribute thought leadership and insights internally and externally, and advance agency best practices within the relevant vertical, channel, and commerce media landscape.
• Collaborate with channel specialists to share knowledge and best practices and support multichannel client strategies.
• Delegate effectively across commerce team members to execute strategies.
• Assess omnichannel opportunities for improvement and implement changes that support growth, retention, and profitability targets.
• Experiment with new strategies and tools and contribute to continuous improvement through innovative solutions.
• Prioritize and manage time across clients, partner relationships, and internal initiatives to deliver strategic objectives on time.
• Own assigned accounts by proactively managing day-to-day operations, quality-checking deliverables, and monitoring performance.

Benefits

• Unlimited paid time off.
• Fully remote work environment and flexibility to take time off as needed.
• 20 paid holidays.
• Medical, dental, vision, life, and disability coverage.
• Flexible spending accounts.
• 401(k) match of up to 4% of employee contributions at 100%.
• Fringe and Forma perks and wellness offerings.
• Unlimited telemedicine and teletherapy at no cost.
• Thankful giving.
• Equity.
• Birthing parents receive 16 weeks of leave at 100% pay after the birth or adoption of a child; partners receive 12 weeks.
• On-demand learning, mentorship, and leadership and management development programs and resources.
• Monthly variable revenue payment opportunity through RevShare and a discretionary annual performance bonus.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed