Commerce Media Senior Strategist, Amazon DSP

Tinuiti•New York, NY

23h•$120,000 - $140,000•Hybrid

About The Position

Tinuiti is seeking a Commerce Media Senior Strategist to lead the execution and optimization of sophisticated omnichannel marketing campaigns in the commerce media ecosystem. The role uses deep channel expertise to develop strategic insights and recommendations, deliver strong client outcomes, and advance agency best practices. It is a hybrid position requiring 2–3 days in the office. The strategist will lead client accounts and develop commerce media strategies tailored to each client’s goals and challenges. The role involves analyzing cross-channel performance and business data, optimizing campaigns, communicating with clients and account teams, and integrating Tinuiti’s product and technology suite into strategies. The strategist will also guide more junior team members, contribute thought leadership, and take ownership of account operations and continuous improvement. The role requires 7–10 years of experience in commerce media, paid commerce, or senior media planning, including a proven track record of successful campaigns with monthly budgets of $500,000 or more. The hiring salary range is $120,000–$140,000, with an incentive program that includes a monthly variable revenue payment opportunity and a discretionary annual performance bonus. Tinuiti offers unlimited paid time off, 20 paid holidays, medical, dental, vision, life and disability coverage, flexible spending accounts, a retirement match, wellness and other perks, paid parental leave, and learning and development resources.

Requirements

7–10 years of experience in commerce media, paid commerce, or senior media planning.
A proven track record of executing successful campaigns with monthly budgets of $500,000 or more.
Expert-level knowledge of a variety of commerce media platforms.
Ability to analyze complex cross-channel data and make strategic recommendations aligned with client KPIs.
Ability to lead client accounts, communicate effectively with clients, and guide account team peers and junior team members.

Nice To Haves

Experience with commerce media platforms such as Amazon, Walmart, and Criteo.
Experience with Skai, Analytic Index, Pacvue, and Helium10.

Responsibilities

Build, lead, and optimize omnichannel marketing campaigns in the strategist’s specialty and channel to meet or exceed client goals, including conversion-rate and ROI targets.
Develop sophisticated commerce media strategies tailored to clients’ goals and challenges, supporting growth, retention, and profitability.
Build strong client relationships through effective phone, email, and in-person communication, with targets of a client satisfaction score of at least 9 and client retention of at least 95%.
Adapt client-facing communications and presentations to the audience, client personality, and executive attendance, aligning them with broader business objectives.
Integrate Tinuiti’s product and technology suite into omnichannel strategies to support scalability, growth, and efficiency.
Use Tinuiti’s product app suite in day-to-day work, answer complex questions using the app, provide feedback and improvement recommendations, and use the app as a primary method of client communication.
Analyze cross-channel data and insights, interpret trends, and recommend strategies aligned with client KPIs and the commerce media landscape.
Achieve client Same Store Growth targets through data-driven decisions and campaign optimization.
Maintain expert knowledge of commerce media platforms, educate clients and account team members about updates and benefits, and keep annual certifications current.
Lead innovative thought leadership across commerce media and contribute insights and best practices internally and externally.
Lead the strategist’s book of business holistically, driving accountability, cross-channel synergy, and streamlined execution among account team peers.
Delegate strategy execution effectively to more junior commerce team members.
Identify and address omnichannel opportunities for improvement to meet growth, retention, and profitability targets.
Experiment with strategies and tools and implement improvements based on client outcomes and feedback.
Prioritize and manage time across clients, partners, and internal initiatives to deliver strategic objectives on time.
Own assigned accounts’ day-to-day operations, quality-check deliverables, and monitor performance to ensure accounts are running as intended.

Benefits

Unlimited paid time off.
20 paid holidays.
Medical, dental, vision, life, and disability coverage.
Flexible spending accounts.
Retirement plan match of up to 4% of employee contributions at 100%.
Fringe and Forma perks and wellness offerings.
Unlimited telemedicine and teletherapy at no cost.
Parental leave: 16 weeks at 100% pay for birthing parents and 12 weeks for partners after birth or adoption.
On-demand learning, mentorship, and leadership and management development programs and resources.
Incentive pay program with a monthly variable revenue payment opportunity and a discretionary annual performance bonus.
Equity.