Cold Caller/Appointment Setter

Optimum7 • Florida, PR

4d

About The Position

Zen Media is hiring a Cold Caller/Appointment Setter to conduct outbound prospecting with B2B companies, law firms, cosmetic surgery practices, and dental offices. The role focuses on reaching busy owners and executives, explaining the value of a meeting about their current visibility in AI search and its impact on their business, and booking qualified calls. The company provides targeted prospect lists based on CRM data and has a dialer and LinkedIn and email outreach set up.

The position also involves coordinating with an account executive and closer, providing useful handoff notes, and recording activity in Salesforce. The successful candidate will be comfortable with cold outreach, understand how businesses generate revenue, handle objections, track performance metrics, and help build or improve call playbooks. The role is aligned with EST business hours and based in the USA.

Requirements

• At least 2 years of outbound B2B cold-calling experience.
• Ability to start cold calls naturally, engage prospects quickly, and remain persistent after hang-ups.
• Understanding of how businesses make money, including customer acquisition, customer value, and potential pipeline gaps.
• Ability to connect AI visibility to a prospect's business needs in a short conversation.
• Ability to respond effectively to objections such as requests to send an email or claims that the prospect is already set.
• Familiarity with personal sales metrics, including dials, connects, and conversion rate.
• Motivation to earn compensation based on meaningful meetings and closed deals.

Nice To Haves

• Agency or marketing services experience.

Responsibilities

• Contact prospects from provided targeted lists and turn initial conversations into booked calls.
• Conduct multi-touch outbound outreach across phone, LinkedIn, and email.
• Qualify prospects to determine whether they are a good fit.
• Hand off qualified meetings to the account executive and closer with relevant notes.
• Record activity in Salesforce.
• Build or refine call playbooks.

What This Job Offers

• Job Type: Full-time
• Education Level: No Education Listed