Clinical Marketing Liaison

Encompass Health • Lakeland, FL

1d

About The Position

The Clinical Marketing Liaison helps drive patient growth by cultivating referral relationships within an assigned geographic territory. The role focuses on developing referral volume, identifying new business opportunities, educating community members and healthcare referral sources about hospital programs and services, and positioning the hospital strategically in the marketplace. The liaison reviews medical conditions and prescreens patients from hospitals, skilled nursing facilities, homes, and assisted living facilities, while responding to admission barriers and following up on admission variables.

Requirements

• Current driver's license in the state of employment and an acceptable driving record under company policy.
• CPR certification.
• At least 2 years of experience in a healthcare environment.

Nice To Haves

• Bachelor's degree or equivalent job experience.
• Experience as a clinician or technician.
• At least 1 year of experience as a nurse liaison or successful sales experience in a healthcare environment.
• Familiarity with acute hospitals, rehabilitation facilities, and the local healthcare market.

Responsibilities

• Review medical conditions and prescreen patients from hospitals, skilled nursing facilities, homes, and assisted living facilities.
• Develop call plans and strategies to drive volume using the Referral Development System (RDS).
• Use market analysis data within the assigned territory to identify new business opportunities.
• Educate the community, referral sources, and physicians on hospital programs and services.
• Identify development opportunities to position the hospital strategically in the marketplace.
• Respond to and overcome admission barriers and follow up on admission variables.

Benefits

• Affordable medical, dental, and vision plans for full-time and part-time employees and their families.
• Paid time off that accrues over time.
• Tuition reimbursement and continuing education opportunities.
• Company-matching 401(k).
• Employee stock purchase plan.
• Flexible spending and health savings accounts.

What This Job Offers

• Job Type: Full-time
• Education Level: No Education Listed