Clinical Marketing Liaison

Encompass Health•Richmond, VA

About The Position

The Clinical Rehab Liaison cultivates referral relationships, manages an assigned geographic territory, and completes patient assessments to help drive growth through patient referrals. The role focuses on building and maintaining relationships with prospective patients, family members, physicians, ICU and floor nurses, discharge planners, case managers, and payer representatives. The liaison supports business goals by developing census in line with strategic goals, helping streamline the referral-to-admission process, and educating community members and referral sources about hospital programs and services.

Requirements

  • Current driver’s license in the state of employment and an acceptable driving record according to company policy.
  • Current state professional clinical licensure.
  • CPR certification.
  • Comprehensive knowledge of healthcare operations, legal frameworks, market trends, and competitive analysis.

Nice To Haves

  • Bachelor’s degree or equivalent professional experience preferred.
  • Two or more years of clinical or healthcare tech experience preferred.
  • One or more years in a nurse liaison role or successful healthcare sales preferred.
  • CRRN certification preferred.

Responsibilities

  • Develop business census based on strategic goals.
  • Cultivate strong relationships within an assigned territory, prioritizing face-to-face connections.
  • Aid in streamlining the referral-to-admission process.
  • Educate the community, referral sources, and physicians on hospital programs and services.
  • Use market analysis to identify new opportunities.
  • Respond to and overcome admission barriers and follow up on admission variables.
  • Conduct in-services and professional presentations for various groups about services and outcomes.
  • Manage an assigned territory and complete patient assessments.

Benefits

  • Affordable medical, dental, and vision plans for full-time and part-time employees and their families.
  • Paid time off that accrues over time.
  • Tuition reimbursement and continuing education opportunities.
  • Company-matching 401(k).
  • Employee stock purchase plan.
  • Flexible spending and health savings accounts.
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