Chief Revenue Officer, (ON SITE)

Sonesta Hotels•Newton, MA

1d•Onsite

About The Position

Sonesta International Hotels is seeking a Chief Revenue Officer to unify its revenue-generating functions into an integrated commercial strategy. The role combines strategic leadership with hands-on commercial execution, partnering with the executive team to articulate the brand and value proposition, pursue strategic growth opportunities, optimize commercial performance, and align revenue-generating channels. The successful candidate will be a data-driven, digitally savvy leader who translates insights into action, builds internal and external partnerships, enhances business results and the guest experience, and communicates effectively. The Chief Revenue Officer will bring brand, marketing, hospitality, sales, and loyalty together to maximize sustainable and profitable revenue, strengthen guest engagement, and increase brand loyalty. The role is responsible for building connections across the guest journey, growing guest visitation and spend through loyalty engagement, expanding group and corporate business, and delivering a consistent value proposition across touchpoints. This executive will develop commercial plans and lead revenue strategy across hotel, food and beverage, groups and events, entertainment, and ancillary businesses. The role also provides strategic oversight of hotel sales, brand and advertising, digital marketing, CRM, loyalty, and agency partners. Working with the Co-CEOs and executive leadership team, the Chief Revenue Officer will align commercial initiatives across the organization and develop talent within the Commercial Strategy organization. The position is on site and reports directly to the CEO. The anticipated pay range is up to $375,000; base pay may vary based on job-related knowledge, skills, and experience. The role offers an executive compensation package that includes salary, incentive opportunity, and comprehensive benefits.

Requirements

15+ years of progressive leadership experience in commercial strategy, marketing, sales, revenue management, or related business functions.
Demonstrated success in hospitality, resort, or other consumer-facing, multi-site, revenue-driven environments.
Proven track record leading multiple revenue-generating business functions, including hospitality, marketing, sales, loyalty, or customer engagement.
Experience developing and executing strategic business plans, revenue initiatives, and market growth strategies.
Strong experience overseeing the development and delivery of a multi-brand hotel portfolio.
Strong analytical acumen and ability to interpret player data, STR reporting, CRM analytics, and commercial performance dashboards.
Executive-level communication, presentation, and relationship-building skills.
Ability to lead commercial strategy and execution across multiple functions and build strong internal and external partnerships.

Responsibilities

Develop monthly, annual, and multi-year commercial plans with targets, channel strategies, reinvestment frameworks, and growth initiatives.
Lead the integrated commercial strategy and drive profitable revenue growth across hotel, food and beverage, groups and events, entertainment, and ancillary business lines.
Identify cross-sell, upsell, and guest lifetime value opportunities across hospitality segments.
Monitor commercial performance and market trends, and provide the CEO with actionable insights, recommendations, and strategic decision support.
Provide executive leadership and strategic oversight of the Director of Hotel & Resort Sales.
Establish group, corporate, leisure, and transient sales strategies aligned with property-wide revenue objectives.
Cultivate relationships with key accounts, strategic partners, tourism organizations, and distribution channels across Sonesta brand tiers.
Align hotel sales initiatives with market-segment demand, occupancy objectives, profitability, and major local, regional, and national property events.
Guide brand strategy, positioning, voice, and guest value proposition across channels, ensuring brand equity contributes to revenue growth.
Direct advertising strategy, including audience targeting, media investment, campaign planning, and performance measurement.
Lead creative, media-buying, and campaign-execution agency partners, aligning their work with enterprise growth plans.
Ensure a consistent brand experience across hospitality, food and beverage, and community-facing initiatives.
Direct and hold agency partners accountable for digital marketing, CRM, database marketing, and social media strategy against performance and revenue benchmarks.
Establish loyalty and guest-engagement strategies that drive visitation, retention, spend, and measurable revenue growth.
Set strategic direction and investment priorities for email, digital advertising, SEO/SEM, AI influence for search and booking, social media, and emerging channels through agency partnerships.
Use guest insights, behavioral data, and CRM analytics to personalize communications and optimize lifetime value across hotel segments.
Partner with the Co-CEOs and executive leadership team to develop and execute the organization’s growth strategy.
Collaborate with Operations, Finance, HR, IT, and department leaders to align commercial initiatives with organizational goals.
Foster a culture of agency, innovation, continuous improvement, and guest-centric decision-making.
Develop leadership talent through coaching, mentorship, and succession planning.
Complete a comprehensive assessment of commercial performance across segmented brands within the first 120 days.
Build working relationships with commercial leaders, agency partners, and key internal stakeholders; identify near-term opportunities to improve revenue, guest engagement, and operational alignment.
Present a 12-month commercial strategy to the CEO with priorities, growth initiatives, success metrics, and accountability measures.
Deliver measurable revenue growth across core commercial business lines and establish a unified strategy during the first year.
Strengthen guest acquisition, retention, and loyalty through data-driven marketing and CRM strategies; implement differentiated brand and advertising approaches.
Review agency-partner performance against defined KPIs and build a collaborative, accountable commercial organization serving hotel operations and franchise business units.

Benefits

Competitive executive compensation package including salary and incentive opportunity.
Medical, dental, and vision insurance.
Health Savings Account (HSA) with company match.
401(k) retirement plan with company match.
Paid vacation and sick time.
Paid parental leave.
Company-paid life insurance.
Company-paid short-term and long-term disability.
Hospital indemnity, critical illness, and accident insurance.
Educational assistance.
Sonesta hotel discounts.
Additional perks and employee discounts.
Comprehensive benefits.