Campaign Specialist

Osano

1d • Remote

About The Position

Osano is seeking a Campaign Marketing Specialist to own the execution of integrated marketing campaigns that drive pipeline, generate demand, and build brand awareness. This hands-on, execution-focused role takes established campaign strategies and brings them to life across multiple channels, working with demand generation, content, product marketing, sales, and other partners to manage campaigns from planning through launch and measurable results.

The role suits an experienced marketer who can independently execute multichannel campaigns with minimal direction, manage competing priorities, resolve problems, and keep programs moving. The specialist owns how campaigns are executed and optimized, but is not responsible for setting the overarching marketing strategy. Occasional event and webinar initiatives are also supported.

Osano is a privacy-focused data platform company. The position is fully remote within the U.S. and includes the opportunity to develop privacy expertise, including potentially earning a Certified Information Privacy credential.

Requirements

• 3–5+ years of B2B marketing experience, with demonstrated ownership of integrated campaign execution and management.
• Proven ability to independently execute multichannel campaigns from planning and setup through launch, monitoring, and optimization.
• B2B marketing experience is required.
• Hands-on experience building, deploying, and managing campaigns with marketing automation and CRM platforms; HubSpot experience is required.
• Ability to execute an established campaign strategy with minimal oversight, using sound judgment, initiative, and accountability.
• Strong project management and organizational skills, including managing multiple campaigns, stakeholders, deadlines, and competing priorities.
• Experience monitoring campaign performance, interpreting key marketing metrics, and making data-informed recommendations.
• Strong attention to detail and experience with campaign QA, audience segmentation, tracking, and deployment.
• Excellent written and verbal communication skills and ability to collaborate across teams.
• Proactive, resourceful, solutions-oriented approach suited to a fast-paced, lean marketing team.
• Willingness to take ownership and execute the work needed to deliver successful campaigns.

Nice To Haves

• Experience in a B2B SaaS or software company.
• Experience supporting event marketing, including webinars, conferences, trade shows, or field events.
• Experience executing ABM campaigns.
• Familiarity with marketing project management and campaign planning tools.
• Experience optimizing campaign workflows, automation, and operational processes.
• Basic design sense and experience reviewing campaign creative for accuracy and brand consistency.
• Familiarity with data privacy, compliance, or cybersecurity.

Responsibilities

• Own end-to-end execution of integrated campaigns across email, paid media, organic, content, webinars, and account-based marketing (ABM).
• Translate campaign strategies and briefs into execution plans, timelines, deliverables, and measurable outcomes.
• Manage multiple campaigns simultaneously, identify priorities, resolve blockers, and keep programs on track.
• Build, launch, monitor, and optimize campaigns using marketing automation and CRM platforms.
• Manage audience segmentation, campaign setup, scheduling, tracking, and deployment across channels.
• Coordinate campaign assets and consistent messaging with demand generation, content, product marketing, design, and sales teams.
• Conduct campaign quality assurance for links, forms, lists, tracking, formatting, creative, and customer experience.
• Maintain the integrated campaign calendar and align channels, stakeholders, and initiatives.
• Monitor campaign performance, identify improvement opportunities, and recommend adjustments to engagement, conversions, and pipeline contribution.
• Analyze campaign data and metrics to support reporting, optimization, and future planning.
• Troubleshoot execution challenges and proactively communicate risks, recommendations, and results.
• Improve campaign processes, workflows, and automation to increase efficiency and scalability.
• Support occasional event and webinar initiatives, including promotion, coordination, lead capture, and post-event follow-up.

Benefits

• Competitive compensation and ownership interest.
• Unlimited paid time off, with a requirement to take at least two weeks off per year.
• Paid parental leave for all new parents.
• Medical, dental, and vision insurance through Aetna; Osano sponsors 100% of individual premiums for base plans and 50% of dependent premiums.
• Fully remote work from anywhere in the U.S.
• MacBook and $600 to set up a home workspace.
• Annual company trip.
• Mental health benefits, including free memberships to mindfulness and talk therapy services.
• Opportunity to receive a Certified Information Privacy credential.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed