US-Business Pro

Apple•Greenville, SC

About The Position

Apple Retail Business Pros help businesses succeed by developing and growing relationships with high-potential business customers and maintaining those relationships to build loyalty. The role requires strong business and sales acumen, knowledge of Apple products and services, and understanding of key small and medium business (SMB) industries, business challenges, and local trends. The Business Pro is a resource and mentor for the broader team, helping integrate business into Apple Retail’s culture. In partnership with leadership, the role identifies opportunities to connect customers with tools and solutions that support their businesses. Business Pros showcase Apple technology and explain how Apple and third-party products and solutions can benefit businesses, their customers, and employees. The role involves identifying customer needs, presenting relevant products and services, educating customers on purchasing options, and contributing to business sessions, briefings, workshops, and events. Business Pros collaborate with leadership and cross-functional partners on account transitions and customer experience, and manage business performance through account management, pipeline building, forecasting, and opportunity management using CRM and other tools. They maintain mastery of Retail Business programs and policies, provide other customer support as needed, and contribute to an inclusive environment that reflects Apple’s values.

Requirements

  • Experience in retail, sales, or related work.
  • Extensive experience with business solutions involving Apple products and services.
  • Proficiency in the local language, written and spoken; sign language is supported.
  • A track record of strong performance and results in technology or business solutions sales.
  • Ability to communicate effectively and adapt communication style to different audiences.
  • Ability to work in a fast-paced environment and make timely decisions, including under tight deadlines and pressure.
  • Ability to build rapport and work effectively with internal and external customers, including business owners and executives.
  • Excellent organizational and process management skills, including prioritization and responsiveness to customer requests.
  • Excellent learning, negotiation, interpersonal, and customer service skills.
  • Advanced Apple expertise in mobility adoption and business transformation, and general knowledge of key SMB industries, technology trends, and challenges.
  • Ability to learn, navigate, and use new tools and systems.
  • Availability to work a schedule based on business needs, which may include nights, weekends, and public holidays, and to reliably attend work as scheduled, subject to local laws and approved accommodations.

Responsibilities

  • Develop and grow relationships with high-potential business customers and maintain those relationships to build loyalty.
  • Help integrate business into Apple Retail’s culture and serve as a resource and mentor for the broader team.
  • Partner with leadership to identify opportunities to connect customers with tools and solutions for their businesses.
  • Showcase Apple technology and explain how Apple and third-party products and solutions can support customers’ businesses and benefit their customers and employees.
  • Proactively engage Apple Retail Business customers, understand their needs, identify ownership opportunities, present products and services, and educate them on relevant purchasing options.
  • Serve as the go-to expert on business solutions and mentor the team on business customer needs and solutions.
  • Participate in business sessions, briefings, workshops, and events, identifying and recommending offerings suited to customer needs.
  • Partner with leadership and cross-functional teams to transition accounts in line with the account engagement strategy and support a seamless customer experience.
  • Strategize, plan, and forecast business performance through account management, pipeline building, and opportunity management using CRM and other tools.
  • Maintain mastery of Retail Business programs and offerings and comply with policies and procedures.
  • Perform other tasks as needed, including customer service and support in the line of business.
  • Contribute to an inclusive environment by respecting differences and remaining curious to learn.
  • Demonstrate Apple’s values of inclusion and diversity in daily activities.
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