BUSINESS DEVELOPMENT SALES LEAD- DATA CENTER

Yokogawa•YCA_Home Office, Illinois, IL

11d

About The Position

Yokogawa is seeking a commercially driven Business Development Lead to support growth in the data center and mission-critical infrastructure market across the United States. The role focuses on developing business opportunities, building customer and channel relationships, and connecting customer needs with Yokogawa’s industrial automation and instrumentation solutions, including flow, pressure, temperature, analytical, and control products. The successful candidate should bring sales discipline, technical curiosity, customer-facing confidence, and the ability to learn complex products and applications; prior data center or instrumentation expertise is not required. During the first 90–120 days, the role is expected to build foundational product and application knowledge, establish relationships with internal teams and representative channel partners, learn the data center buying ecosystem, identify target accounts and early opportunities, support customer outreach and qualification, and create an initial business development action plan. The role is suited to someone with experience in business development, technical or project sales, key account or channel management, industrial automation, infrastructure, construction, engineering services, OEM sales, or complex B2B solutions. Yokogawa describes its global culture as valuing respect, value creation, collaboration, integrity, and gratitude, and states its commitment to diversity, equity, and inclusion as an equal opportunity employer.

Requirements

At least 5 years of experience in business development, technical sales, project sales, key account management, channel sales, or strategic account development.
Experience selling or supporting complex B2B products, technical solutions, industrial products, infrastructure solutions, engineered systems, automation, electrical or mechanical systems, or manufacturing-related solutions.
Demonstrated ability to develop customer relationships and support revenue growth.
Ability to understand technical products and communicate their value to technical and business stakeholders.
Experience working cross-functionally with teams such as sales, engineering, product, marketing, operations, or leadership.
Strong communication, presentation, negotiation, and problem-solving skills.
Strong organizational skills and ability to manage multiple opportunities, priorities, and deadlines.
Commercial drive, customer focus, relationship-building ability, technical curiosity, and a self-starter mentality.
Proficiency with CRM systems, Microsoft Office, and sales-related tools.
Bachelor’s degree or equivalent relevant experience.

Nice To Haves

Experience in data centers, mission-critical infrastructure, industrial automation, process instrumentation, electrical infrastructure, mechanical systems, construction, engineering, or EPC markets.
Familiarity with flow, pressure, temperature, analytical, or control instrumentation.
Experience selling to or working with data center operators, EPC firms, contractors, integrators, OEMs, engineering firms, or industrial manufacturers.
Experience developing new markets, launching business initiatives, or expanding into strategic verticals.
Experience with representative, distributor, integrator, or channel sales models.
Familiarity with long-cycle project sales, capital projects, or specification-driven sales environments.
Experience presenting to executive leaders, procurement teams, engineers, and technical stakeholders.

Responsibilities

Identify and develop new business opportunities in the data center and mission-critical infrastructure market.
Build relationships with data center operators, EPC firms, general contractors, integrators, OEM partners, procurement teams, engineers, and other decision-makers.
Develop and execute account and market development plans to grow revenue, increase visibility, and strengthen market position.
Generate and qualify leads through networking, industry events, referrals, research, outbound outreach, and coordination with internal and external sales channels.
Partner with the existing representative channel to support opportunity development, customer engagement, and sales execution.
Support customer conversations, presentations, product discussions, and solution positioning, building technical confidence over time.
Collaborate with sales, engineering, product management, marketing, operations, and leadership to align customer needs with company solutions.
Monitor market trends, customer needs, competitor activity, new technologies, and regulatory changes in data centers and infrastructure.
Maintain accurate CRM records of sales activity, customer interactions, opportunities, pipeline status, and account updates.
Provide leadership with regular updates on pipeline development, sales activity, market insights, risks, and growth opportunities.
Liaise between customers and internal teams to support project execution, responsiveness, and customer satisfaction.
Build foundational knowledge of Yokogawa’s industrial automation and instrumentation solutions and their data center applications during the first 90–120 days.
Establish internal and channel-partner relationships, learn the data center buying ecosystem, identify target accounts and early pipeline opportunities, support introductory meetings, and create an initial business development action plan.