Business Development Representative (BDR)
About The Position
The Business Development Representative (BDR) drives top-of-funnel pipeline across logistics service providers (LSPs), shippers, and accounts in GenLogs’ commercial auto insurance vertical, including retailers, wholesalers, carriers, and MGAs. The role supports both mid-market and enterprise outbound sales motions; depending on experience, the representative may focus on strategic enterprise or mid-market accounts. The BDR works closely with Account Executives, Product, and Customer Success to understand buyer pain points, refine messaging, and contribute to go-to-market strategy. The position involves researching and contacting prospects, conducting initial discovery and qualification, scheduling meetings with detailed handoff notes, maintaining sales data and reporting, and supporting industry-event initiatives. It is an opportunity to help build the outbound function and influence GenLogs’ messaging, strategy, and market presence.
Requirements
- 1–3 years of experience selling transportation insurance or selling technology/data solutions to insurance organizations within the transportation and logistics space.
- Strong written and verbal communication skills and attention to detail.
- Comfort with cold outreach and consistent outbound prospecting.
- Coachable, driven, and reliable in daily execution and follow-through.
- Experience using Salesforce and sales engagement tools.
- Ability to thrive in a fast-paced, early-stage startup environment.
Nice To Haves
- Experience in SaaS, logistics, or insurance, especially commercial auto insurance.
- Commercial auto insurance industry knowledge.
- Experience across multiple commercial auto insurance verticals, such as retailers, wholesalers, carriers, and MGAs.
Responsibilities
- Research and identify high-quality prospects across logistics and commercial auto insurance.
- Conduct consistent multichannel outreach through calls, email, and LinkedIn.
- Tailor outreach to workflows and stakeholders in underwriting, claims, operations, compliance, and distribution.
- Maintain daily prospecting activity and generate a healthy volume of qualified meetings.
- Conduct initial discovery conversations to understand prospect challenges.
- Connect prospect pain points with GenLogs’ capabilities, particularly in commercial auto insurance.
- Qualify prospects as sales-qualified leads based on fit, need, urgency, and role alignment.
- Schedule Account Executive meetings and provide clear, detailed handoff notes.
- Collaborate with Account Executives to prioritize accounts and refine outreach strategy.
- Share prospect objections, market signals, and commercial auto insurance trends with Product.
- Support industry events through pre-event meeting booking and post-event follow-up.
- Maintain accurate data, notes, and qualification details in Salesforce.
- Use sales engagement tools to improve productivity and streamline outbound workflows.
- Participate in weekly meetings to review performance, account progress, and outbound results.
- Contribute to outbound playbooks, ideal customer profiles, and messaging frameworks.
Benefits
- Employer-covered comprehensive medical, dental, and vision plans.
- Employer contribution toward premiums for optional higher-end plans.
- Unlimited PTO.
- Sick leave.
- Company holidays; GenLogs observes all US Government holidays.
- Flexible leave for caregiving and medical needs.
- Paid parental leave.
- Budget availability for approved professional development courses, certifications, and training.
- 100% travel reimbursement for approved company travel and spending.
- 401(k) plan.
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
Education Level
No Education Listed
