Business Development Representative

Applause•Remote, MA
•Hybrid

About The Position

Applause provides software testing and UX research solutions to global brands, using fully managed services and a global independent testing community. The Business Development Representative serves as an initial contact for prospects and supports the field sales team in selling Applause products and services. The role focuses on early-stage sales cycles, generating qualified outbound opportunities, and collaborating with marketing and sales teams. The position is based in a flexible work environment, with the employee expected to work from the Framingham, Massachusetts corporate office 1–2 days per week.

Requirements

  • Strong communication skills and an interest in building a career in B2B sales, SaaS, technology, or a related field.
  • Ability to learn and use CRM, sales engagement, and lead-generation tools.
  • Exceptional interpersonal skills, a collaborative team-first orientation, and aptitude for engaging and influencing stakeholders.
  • Self-motivated, driven, and results-oriented, with urgency in completing initiatives.
  • Creative problem-solving and leadership skills to turn ideas into effective execution.
  • Willingness to work from the Framingham, MA corporate office 1–2 days per week.

Nice To Haves

  • Previous sales experience is a plus.
  • Bachelor’s degree preferred.

Responsibilities

  • Cultivate high-quality outbound sales opportunities within targeted industry accounts by identifying business challenges, matching prospects with Applause solutions, and qualifying them based on infrastructure, timeline, and budget.
  • Serve as the primary liaison for inbound inquiries within the assigned territory, qualify potential leads, and transition them to the appropriate sales executive.
  • Contribute to regional marketing initiatives, events, and solution-specific campaigns.
  • Partner with sales executives on strategic territory planning and research into key industry verticals.
  • Present a compelling value proposition tailored to each prospect and work with sales to convert new opportunities.
  • Maintain accurate records and pipeline forecasts in Salesforce.com and use prospecting tools such as LinkedIn and Hoovers.
  • Conduct proactive tele-prospecting and qualification across targeted and non-targeted accounts.
  • Meet or exceed monthly and quarterly pipeline-generation and forecasting objectives.
  • Develop and present business acquisition strategies for the assigned region, including activity goals, performance milestones, and required resources.

Benefits

  • Flexible work environment.
  • Career advancement opportunities.
  • Structured onboarding, in-house knowledge sessions, and access to thousands of virtual courses on demand.
  • Competitive compensation, with a base salary of $50,000 plus uncapped commissions.
  • Employee-centric benefits designed to support physical and mental well-being, work-life balance, and professional growth.
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