Business Development Representative - SMB

AppFolio Inc•San Diego, CA
•$76,514 - $76,514•Hybrid

About The Position

The Business Development Representative (BDR) is an entry-level SaaS sales role focused on developing pipeline and increasing brand awareness. The role is hybrid and intended for a candidate local to San Diego, California, with attendance at an office hub at least three times per week. The BDR works with prospects and Account Executives to qualify opportunities, develop relationships, and contribute to sales results. The position also offers an opportunity to build sales skills through coaching, mentorship, and collaboration with BDR, Sales, and Marketing teams.

Requirements

  • At least 1 year of work experience in a sales role.
  • Positive, can-do attitude.
  • Exceptional drive and passion for results.
  • Willingness to learn new skills and build a career in sales.

Responsibilities

  • Make 50 outbound calls per day to qualify leads, build relationships with property managers, and develop sales opportunities from cold accounts.
  • Partner with Account Executives to qualify prospects and learn sales tactics to help win deals.
  • Update and maintain Salesforce and Gong databases with notes and information gathered from prospect conversations.
  • Report weekly qualitative and quantitative results.
  • Expand knowledge of the industry and the company’s competitive position.
  • Use AppFolio’s sales methodology and tactics to call prospects, communicate its value propositions, and meet performance metrics.
  • Identify target accounts with Account Executives and hold strategic conversations.
  • Experiment with prospecting methods, including calls, emails, LinkedIn, and Vidyard.
  • Execute marketing campaigns to increase brand awareness.
  • Lead team huddles and discussions, meet performance objectives and quotas, and partner with leadership to review performance and career goals.

Benefits

  • Regular full-time employees are eligible for benefits; specific benefits are not listed in the posting.
  • Coaching and mentorship, with time and tools to develop skills.
  • Opportunities for growth and compelling total rewards.
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