Business Development Representative
About The Position
The Business Development Representative builds new business pipeline and drives adoption of Marco’s Copy/Print solutions. The role combines proactive prospecting, lead qualification, appointment setting, and client relationship management to accelerate growth and support high customer satisfaction. The representative engages prospective and existing clients, identifies their business challenges and solution needs, and collaborates with sales representatives and leaders on account strategy, demand generation, and outreach campaigns. The role also supports product expansion, upselling, service renewals, corrective action processes, and ongoing customer satisfaction. The position uses Salesforce CRM and requires accurate records and compliance with administrative procedures. The representative participates in vendor and product training, demonstrations, and events, and is accountable for meeting or exceeding activity, contact, meeting, pipeline, and customer satisfaction KPIs.
Requirements
- Associate’s degree or an equivalent combination of education and experience.
- Proficiency with MS Office applications, including Outlook and Excel.
- Excellent verbal and written communication skills.
- Strong discovery, reasoning, and analytical skills.
- Highly organized, self-starting, and able to work independently.
- Team-oriented, collaborative, and solutions-focused mindset.
- Ability to interact professionally with prospects and clients from diverse industries and backgrounds.
- Valid driver’s license and personal insurance for occasional client visits.
Nice To Haves
- Experience in business development, inside sales, or technology-related customer engagement.
- Experience with Salesforce or similar CRM platforms.
- Familiarity with print infrastructure or technology buying cycles.
Responsibilities
- Proactively engage prospects through outbound calls, emails, and digital outreach using Salesforce CRM.
- Qualify sales prospects, produce quality leads, and schedule discovery meetings for Sales Representatives.
- Develop and maintain in-depth knowledge of Marco’s products, services, industry trends, competitors, and clients.
- Collaborate with sales representatives and leaders on account strategy, demand generation, and outreach campaigns.
- Uncover business challenges and solution needs related to Copy/Print solutions.
- Support customer satisfaction by ensuring clients receive value-added solutions and supporting corrective action processes.
- Identify and drive product expansion, upsell opportunities, and service renewals with existing clients.
- Participate in vendor and product training, demos, and events to maintain proficiency in offerings.
- Maintain accurate CRM data and comply with documentation and administrative procedures.
- Meet or exceed KPIs for outbound activity, contact rates, meetings scheduled, pipeline creation, and customer satisfaction.
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What This Job Offers
Job Type
Full-time
Education Level
Associate degree
