Business Development Representative 1

Alta Equipment Group•Elkhart, IN
•Remote

About The Position

Alta Material Handling is seeking a full-time Business Development Representative 1. The role is fully remote, with occasional travel expected for in-person staff meetings. The representative generates, develops, and qualifies leads; manages prospects and existing leads in the CRM; communicates Alta products and services; and directs incoming sales calls. Qualified or significant sales opportunities are coordinated with outside sales representatives, with relevant customer and project information provided. The role requires developing knowledge of Alta’s product lines, their basic technical aspects, the business cycle, and customer support. The representative collaborates with regional sales staff and the business development team, attends training, and spends assigned field time with sales representatives to learn the territory, industry, and areas of focus. The role is expected to meet minimum weekly, monthly, quarterly, and yearly results standards, embody Alta’s Guiding Principles, and maintain consistent and reliable attendance.

Requirements

  • Previous CRM experience is required, such as Salesforce or Dynamics.
  • Previous pipeline management experience is required.
  • Previous outbound prospecting experience is required.
  • Ability to identify immediate concerns and provide quick, effective responses.
  • Strong problem-solving and communication skills.
  • Strong organizational skills.
  • Strategic, competitive, and collaborative approach.
  • Results-oriented.
  • Proficiency with Microsoft Office, including Word, Excel, and Outlook.
  • Intermediate language skills: ability to read and interpret documents such as safety rules, operating and maintenance instructions, and procedure manuals; write routine reports and correspondence; and speak effectively before groups of customers or employees.
  • Intermediate reasoning ability: apply common-sense understanding to written, oral, or diagrammed instructions and address problems involving several concrete variables in standardized situations.
  • Regularly use hands, sit, talk/hear, and taste/smell; frequently stoop, kneel, crouch, or crawl; occasionally climb or balance.
  • Regularly lift up to 25 pounds and occasionally lift up to 50 pounds.
  • Occasionally work near moving mechanical parts.

Nice To Haves

  • Associate’s or bachelor’s degree preferred.

Responsibilities

  • Generate and develop leads for the CRM through phone calls, email, LinkedIn, and other channels.
  • Produce a high volume of qualified leads while maintaining strong customer relationship skills.
  • Enter customer contact information into the CRM as it is obtained.
  • Communicate Alta products and services effectively.
  • Manage and follow up on existing CRM leads.
  • Follow up on responses to email blasts, advertising campaigns, and marketing initiatives.
  • Maintain and expand the prospect database within the assigned territory and pass qualified opportunities to account managers for further development.
  • Update product knowledge by studying new product descriptions and evolving product lines.
  • Respond to and filter incoming calls; receive incoming sales calls and direct them appropriately.
  • Coordinate complex or significant sales opportunities with outside sales representatives, providing customer contact information, project details, and customer timelines or urgency.
  • Develop an understanding of product lines, basic technical aspects, the business cycle, and customer support.
  • Collaborate with the regional sales team and fellow business development team members.
  • Understand customer needs and requirements.
  • Attend training classes and meetings as needed, and participate in assigned field time with representatives to learn the territory, industry, and areas of focus.
  • Meet minimum weekly, monthly, quarterly, and yearly results standards.
  • Incorporate Alta’s Guiding Principles into daily activities.
  • Perform other duties as assigned.
  • Maintain consistent, regular, and reliable attendance and be ready to work at the designated start time.

Benefits

  • Medical insurance
  • Dental insurance
  • Vision insurance
  • 401(k) with match
  • Paid time off
  • 10 paid holidays
  • Training
  • Company laptop
  • Competitive wages
© 2026 Teal Labs, Inc
Privacy PolicyTerms of Service