Business Development Manager, Southeast

Fender•Washington, DC
•$80,000 - $150,000•Remote

About The Position

Fender Musical Instruments Corporation is hiring a remotely based Business Development Manager for an assigned Southeast territory. This territory-aligned commercial leadership role owns sales strategy, budget, and performance across FMIC’s brand portfolio, including Fender, Squier, Jackson, Charvel, EVH, Gretsch, and Bigsby. The position partners with aligned Dealer Experience Representatives to build trusted dealer relationships while retaining accountability for territory results, and reports to the Manager, Regional Sales. The ideal candidate will be located in the Atlanta, Georgia, or northern Florida area. The role includes managing territory sales targets and budgets, developing account plans, overseeing dealer orders and inventory considerations, and building long-term dealer relationships. The manager works cross-functionally to support order processing, fulfillment, marketing programs, and dealer events. The position requires 60% or more travel within the territory, with occasional travel to regional meetings, trade shows, and FMIC offices in Hollywood or Phoenix. FMIC offers medical and dental coverage, a 401(k), paid time off, and an equipment purchase program. The stated pay scale is $80,000–$150,000, subject to factors such as skills, experience, training, and geographic location.

Requirements

  • 3–5 years of sales and territory management experience with a record of achieving sales targets.
  • Excellent sales, prospecting, and negotiation skills.
  • Knowledge of finance, inventory management, credit, and forecasting, with strong analytical skills for data-based recommendations.
  • CRM experience.
  • Strong time management, planning, and prioritization skills, with the ability to work independently and as part of a coordinated team.
  • Professional and effective communication with FMIC dealers and partners at all levels.
  • Passion for the Fender brand and FMIC portfolio.
  • Ability to travel 60% or more within the territory, plus occasional travel for meetings and events.
  • Clean driving record.
  • High school diploma or equivalent.

Nice To Haves

  • Music industry or musical-instrument experience.
  • SAP experience.
  • Microsoft Excel experience.
  • Bachelor’s degree or higher.

Responsibilities

  • Own and achieve monthly, quarterly, and annual sales targets and budget for the assigned territory across the FMIC brand portfolio.
  • Develop and execute territory strategy and account plans to grow revenue, expand distribution, and strengthen FMIC’s position.
  • Manage the dealer order book for core products and new product introductions, balancing assortment, sell-in, and sell-through.
  • Make data-driven sales decisions, forecast demand, and manage dealer inventory and credit health in partnership with Finance and Credit.
  • Build long-term dealer relationships as the strategic commercial contact through in-person visits and phone, video, and electronic communication.
  • Partner with aligned Dealer Experience Representatives by providing direction and account context and acting on surfaced insights, opportunities, and risks.
  • Drive dealer marketing and program adoption, and support in-store events, demos, clinics, trade shows, and regional events.
  • Collaborate with Sales Operations, Finance, Credit, Supply Chain, Product, and Marketing on order processing, fulfillment, and dealer program execution.
  • Maintain accurate and timely CRM records of accounts, plans, pipeline, and opportunities.
  • Attend sales meetings, territory reviews, product training, conferences, and industry events, and continue building product and brand expertise.
  • Perform additional duties as assigned.

Benefits

  • Medical coverage
  • Dental coverage
  • 401(k)
  • Paid time off
  • Equipment purchase program
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