Business Development Director - Forsyth Health - Remote

Cigna Healthcare•Pennsylvania Work at Home, TN
•Remote

About The Position

The Business Development Director drives a significant sales portfolio for Forsyth Health Services by building a strong network, partnering with the go-to-market strategy team, and cultivating new business. The role develops and executes client-specific strategies to support adoption of Forsyth Health insights and solutions and help deliver optimal healthcare outcomes for downstream patients. The Director helps clients select solutions suited to their needs, drawing on broad knowledge of Forsyth data solutions and the market landscape to match pharmaceutical client needs with the company’s portfolio. The role also cultivates and leverages channel relationships, works with product owners and innovators, and helps address barriers to client decisions. The position leads pharmaceutical client and market penetration strategy, sales execution, account planning, prospecting, and client engagement. It works across functions and serves as an executive sponsor to senior client decision-makers, while delivering revenue, gross margin, and other sales and profitability objectives. For home-based work, the internet connection must use cable broadband or fiber optic service with speeds of at least 10 Mbps download and 5 Mbps upload.

Requirements

  • Bachelor’s degree or equivalent work experience.
  • At least 10 years of experience.
  • Ability to develop an overall strategy and sequence and execute tactical initiatives to advance a selling strategy.
  • Ability to influence senior leaders within and outside the organization and work cross-functionally.
  • Ability to align multiple teams and levels through collaboration.
  • Ability to build credibility and trust quickly.
  • Ability to influence and negotiate difficult decisions.
  • Excellent verbal and written communication skills, including the ability to communicate complex issues concisely.
  • Ability to work under pressure, meet deadlines, and manage multiple opportunities with different priorities and timelines.
  • Track record of building trust from the ground up, translating account goals into product or service offerings, and selling solutions for mutual benefit.
  • Initiative and experience identifying issues proactively, planning work, and meeting goals on schedule.
  • Experience aligning teams in complex, matrixed organizations to manage relationships and mitigate individual economic concerns.
  • Strong interpersonal communication and organizational skills.
  • Experience understanding commercial analytics for pharmaceutical brands.
  • Comfort working in a fast-paced, dynamic environment.
  • For work performed at home occasionally or permanently, access to cable broadband or fiber optic internet service with minimum speeds of 10 Mbps download and 5 Mbps upload.

Nice To Haves

  • Master’s degree.
  • Preferred experience in data or insights sales to life science companies, healthcare sales, or within a pharmaceutical company environment.

Responsibilities

  • Collaborate with senior leaders across data operations, client solutions services and contract execution, go-to-market strategy, and product strategy.
  • Lead new-business sales pursuits with the go-to-market strategy team from prospecting through RFP and finalist stages, defining and executing a cohesive sales strategy.
  • Develop pharmaceutical client and market penetration strategies and lead sales execution.
  • Drive sales team goals and growth through lead generation, product penetration, and other cross-segment sales achievements.
  • Meet assigned revenue targets by developing and delivering value-added proposals addressing complex client issues.
  • Monitor and achieve new-business, sales revenue, gross margin, and other profitability goals.
  • Understand how clients use data and data assets for commercial analytics to inform brand strategy, marketing, sales operations and optimization, and market access.
  • Incorporate goals, objectives, and program deployment into work processes and business plans, and monitor progress toward company profit and growth objectives.
  • Execute the global strategy and growth roadmap.
  • Serve as executive sponsor to client decision-makers, including C-suite and pharmaceutical executives, assessing needs and providing relevant solutions and services.
  • Develop relationships with senior leaders at targeted clients, including CEOs, CFOs, SVPs, and Vice Presidents.
  • Develop client-specific strategies based on the market landscape.
  • Create and execute deal-specific selling strategies and tactical plans.
  • Develop buyer engagement plans to advance and accelerate clients’ buying journeys.
  • Assess competitive activity in the assigned territory and develop plans to address problem areas.
  • Build expertise in Forsyth solutions to answer client and channel partner questions and overcome sales barriers.
  • Plan annual sales activity, develop sales strategies, and establish new-sales targets for assigned segments and territory.
  • Identify prospecting opportunities and build account plans.
  • Keep CRM records of contacts and activities current.
  • Partner with pricing teams to develop competitive offerings at appropriate market prices.
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