Business Development Associate - New Jersey

Thriveworks•Jersey City, NJ

About The Position

Thriveworks is seeking a Business Development Associate who lives in New Jersey to expand access to behavioral healthcare by building and strengthening relationships with healthcare organizations and referral partners across the state. This externally facing role combines business development, relationship management, and territory strategy, with an emphasis on developing referral opportunities and driving measurable growth. The role requires proactively managing relationships from initial outreach through long-term partnership growth. The associate manages healthcare partner and referral-source accounts, develops new partnerships, educates stakeholders about Thriveworks services and referral pathways, and helps partners navigate the referral process. The position also involves researching markets, prioritizing accounts, maintaining accurate Salesforce records, using referral data and performance metrics to guide outreach, and collaborating with internal teams to address partner needs and support growth. Success is measured by referral and new-client growth, partnership development and reactivation, outreach and account management, dashboard adoption, Salesforce accuracy, and contribution to business development goals.

Requirements

  • 2–5 years of experience in business development, healthcare outreach, sales, account management, provider relations, or a related field.
  • Strong communication, relationship-building, and problem-solving skills.
  • Confidence with outbound outreach and developing new relationships.
  • Ability to manage multiple accounts and prioritize opportunities independently.
  • Comfort using data and performance metrics to drive decisions.
  • CRM experience; Salesforce is strongly preferred.
  • Strong ownership, organization, and follow-through.
  • Ability to thrive in a fast-paced, growth-oriented environment.
  • Must live in the state of New Jersey to qualify.
  • Applicants must be legally authorized to work in the United States at the time of hire; employment visa sponsorship is not available now or in the future.

Nice To Haves

  • Bachelor’s degree in Business, Healthcare, Marketing, Communications, or a related field preferred.
  • Salesforce experience.

Responsibilities

  • Manage a portfolio of healthcare partners and referral sources to increase referrals and new client visits.
  • Develop strategies to grow existing partnerships and build new referral relationships.
  • Identify high-potential providers, practices, specialties, and healthcare organizations within assigned markets.
  • Use referral and account data to prioritize outreach, identify opportunities, and re-engage declining or inactive partners.
  • Build relationships with physicians, APPs, practice managers, referral coordinators, care managers, social workers, and other healthcare stakeholders.
  • Conduct proactive outreach by phone, email, virtual meetings, and in-person engagement when appropriate.
  • Educate partners about Thriveworks services, referral pathways, availability, locations, specialties, and accepted insurance.
  • Serve as a trusted point of contact and build relationships across multiple levels of strategic accounts.
  • Help partners navigate the Thriveworks referral process and remove barriers to patient access.
  • Promote adoption of referral tools, including the Patient Referral Dashboard.
  • Identify recurring partner needs and collaborate internally to improve the referral experience.
  • Follow through on partner commitments, meetings, and growth opportunities.
  • Research healthcare markets and identify new partnership opportunities.
  • Build relationships with health systems, physician groups, primary care, OB/GYN, specialty practices, urgent care, and other referral sources.
  • Prioritize accounts based on referral potential, performance, and strategic value.
  • Maintain accurate account and activity information in Salesforce.
  • Use CRM, dashboards, and referral data to evaluate performance and prioritize opportunities.
  • Partner with Growth, Marketing, Clinical Operations, Analytics, Patient Access, Billing, and other teams to address partner needs and support growth.

Benefits

  • Healthcare, dental, vision, and life insurance benefits.
  • 401(k) with 3% employer match.
  • Paid time off and paid holidays.
  • Additional coverage options, including Short-Term Disability, Long-Term Disability, and Group Accident Insurance.
  • Professional development and advancement opportunities.
  • An amazing team culture.
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