Part Time Bridal Sales

Davids Bridal•Glen Burnie, MD

About The Position

The Stylist provides a positive, friendly, empathetic, and professional selling experience to customers. Bridal Stylists deliver 5-Star Customer Service, achieve sales and productivity goals by following the company’s selling behaviors, and perform duties supporting store presentation and operations. They serve as David’s Bridal brand ambassadors and demonstrate the brand’s values and critical success factors. The Stylist reports to the Store Manager in partnership with the Sales Manager. The role includes welcoming and assisting customers, preparing for appointments, identifying customer needs and recommending gowns, arranging follow-up appointments, and explaining alteration and personalization services. Stylists use store systems and iPad tools to manage customer flow and provide product information. They support sales, conversion, add-on, service, and operational goals; maintain store standards; follow cash-wrap, security, and loss-prevention procedures; and participate in training and ongoing development.

Requirements

  • High school diploma or equivalent.
  • Able to stand, walk, and sit for extended periods; reach with hands and arms; climb stairs; stoop, kneel, crouch, or crawl; and communicate with and hear customers.
  • Occasionally lift up to 25 pounds.
  • Able to see at close and distant ranges, use peripheral vision and depth perception, and read and use computers and electronic devices for extended periods.

Nice To Haves

  • One to two years of prior retail experience in an apparel, service, or specialty-store environment.
  • Prior experience with a computerized point-of-sale system.

Responsibilities

  • Welcome customers in person and by phone with friendly enthusiasm, communicating clearly and adapting communication style to their needs.
  • Use appointment, customer, and point-of-sale systems, along with iPad tools, to manage customer flow and provide product information.
  • Provide exceptional service to multiple customers while contributing to the store’s 5-Star Customer Service achievement.
  • Address customer concerns promptly and confidently, escalating or partnering with leadership when appropriate.
  • Prepare for appointments by reviewing customer profiles and favorites and preparing fitting rooms.
  • Build customer relationships by asking questions, listening to understand expectations and needs, and identifying suitable gowns or dresses.
  • Review the Timeline Calendar, set future appointments, and follow up with customers to remind them or schedule future sales.
  • Explain the role of alterations, promote alteration services and personalization options, and partner with Alterations Specialists to arrange appointments.
  • Help the store achieve its goal of 80% conversion of brides sold to Alterations appointments.
  • Take and enter accurate measurements as required for dress orders and to minimize returns and exchanges.
  • Maintain store standards for cleanliness, organization, and promotional readiness; report broken or damaged equipment to store management.
  • Maintain dress-code standards and promote David’s Bridal loyalty and partner programs.
  • Respond promptly to customer questions with product and service information and build customer satisfaction and loyalty.
  • Meet hourly sales productivity standards using the 5-Step Selling Process.
  • Support cash-wrap behaviors and accurately process transactions, including discussing the shopping experience, offering add-ons and services, confirming contact information, reviewing receipts and policies, and scheduling future appointments.
  • Follow procedures for special-order dresses.
  • Work toward platform conversion of 65% or greater and add-on goals of 75% for headpieces, 10% for foundations, and 20% for shoes.
  • Set return appointments for the complete wedding party, including bridesmaids, mothers of the bride, and flower girls.
  • Complete training promptly and continually develop product knowledge and fashion-trend expertise; strive to exceed sales targets and become a Circle of Excellence member.
  • Carry out assigned processes, behaviors, contests, and programs, as well as store-management tasks such as promotion and sign setup, merchandising and visual changes, markdowns, and inventory counts.
  • Support the store team in achieving sales, service, and operational goals.
  • Accurately clock in and out for scheduled shifts, breaks, and meals, and follow loss-prevention, security processes, and policies.
  • Complete assigned training and required myLearning courses within the first 90 days and remain current with the curriculum.
  • Celebrate team members’ successes, share sales expertise and product knowledge, and use coaching and feedback to improve.
  • Perform additional duties as needed.
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