BrainWatch Territory Manager (ICU & Point-of-Care Sales)

Natus Neuro•Philadelphia, PA

About The Position

Natus Neuro is hiring a BrainWatch Territory Manager to drive sales of BrainWatch point-of-care EEG (POC-EEG) across an assigned U.S. territory covering Ohio, Michigan, and Pennsylvania. This home-office and field-based role owns the full sales cycle, from prospecting and qualifying opportunities through proposals, contract negotiation, and closing subscription sales. The manager is accountable for acquiring new customers, expanding existing hospital accounts, and meeting or exceeding monthly, quarterly, and annual sales targets. The role emphasizes commercial execution and hospital sales experience rather than specialist neurodiagnostics expertise. The Territory Manager engages ICU and emergency department teams, IT, administrators, and executive decision-makers to understand needs, establish clinical and business value, build buying support, and advance purchasing decisions. The position partners with the Director of Sales, BrainWatch US, and BrainWatch Clinical Sales to support customer implementations, while collaborating with sales support, customer service, and product development to promote customer satisfaction and product success. The role requires at least 75% travel to hospitals and other customer sites, as well as time in airports and hotels. Natus Neuro describes a culture guided by its Patients First principles and values collaboration, agility, accountability, respect, and continuous improvement.

Requirements

At least 5 years of medical device sales experience.
Experience selling disruptive technologies and managing complex hospital sales cycles from prospecting through negotiation and close.
Experience selling to hospital teams and navigating clinical and commercial purchasing decisions.
Strong consultative and conceptual selling skills, including the ability to build relationships across clinical, technical, administrative, and C-suite stakeholders.
Results-driven sales mindset and ability to win new business, negotiate complex contracts, expand hospital accounts, and maintain momentum through changing priorities.
Strong analytical skills and ability to interpret financial information.
Proficiency in Microsoft Excel, Word, and PowerPoint, supported by disciplined CRM and pipeline management.
Excellent verbal and written communication skills in English.
Ability to work independently and collaborate effectively within a small support team.
High ethical standards and executive-level professional references.
Valid driver’s license and availability for at least 75% travel.

Nice To Haves

A bachelor’s degree is strongly preferred; an MBA or medical qualification is an advantage.
Medical device sales experience in ICU, point-of-care, or emergency department settings, with an understanding of hospital stakeholders and purchasing processes.
Experience with SaaS or subscription-based sales processes.

Responsibilities

Own the full sales cycle, from prospecting through contract close, to win new BrainWatch subscription accounts and meet or exceed monthly, quarterly, and annual sales targets.
Expand sales within existing Natus hospital accounts by identifying BrainWatch POC-EEG opportunities in ICUs, point-of-care settings, and emergency departments.
Build relationships with physicians, nursing teams, IT, administrators, and executive decision-makers to identify needs, build buying support, and advance opportunities.
Present BrainWatch POC-EEG’s clinical and business value; qualify opportunities, prepare quotations, negotiate complex contracts, and close business.
Partner with the Director of Sales, BrainWatch US, and BrainWatch Clinical Sales to support new customer implementations.
Drive adoption through presentations, peer-to-peer education events, and physician training.
Maintain accurate Salesforce pipeline, forecast, and account records to support reliable forecasting and data-driven territory planning.
Collaborate with sales support, customer service, and product development to support customer satisfaction and product success.
Follow relevant Quality System procedures and demonstrate teamwork, agility, accountability, and respect.
Own territory sales strategy and build pipeline to grow BrainWatch sales across the territory.