Boutique Director, Sandro/Maje, Meatpacking District

SMCP NORTH AMERICA (US, CANADA)•New York, NY
•Onsite

About The Position

The Boutique Director leads the Sandro and Maje freestanding boutiques in New York’s Meatpacking District as one business while protecting each brand’s identity, standards and commercial priorities. The role is accountable for the boutiques’ leadership, performance and growth, including sales and profitability, customer experience, client development, recruitment and operational execution. The Director develops Store Directors and managers, sets clear expectations, coaches performance and builds accountable, high-performing teams. The Director also grows a loyal, high-value client base and establishes both boutiques as prominent neighborhood destinations. This includes building relationships with local businesses, community groups and clients; creating local partnerships, events and outreach; and working with cross-functional partners to maintain brand and operational standards. The position reports to the District Manager - New York.

Requirements

  • 7+ years of retail leadership experience.
  • Proven ability to develop high-performing teams and hold leaders and sellers accountable for results and behaviors.
  • Strong clienteling background with demonstrated success building and growing a loyal client base.
  • Strong commercial and analytical skills and the ability to translate KPIs into clear actions.
  • Excellent coaching, communication and interpersonal skills.
  • Highly visible, hands-on leadership style and ability to thrive in a fast-paced, entrepreneurial environment.
  • Strong organization, prioritization and follow-through, with the ability to manage two boutiques and two brand identities.
  • Proficiency in Microsoft Office and retail CRM/clienteling tools.
  • Flexibility and ability to adapt to change within an evolving group.

Nice To Haves

  • Bachelor’s degree preferred.
  • Retail leadership experience in premium, contemporary or luxury fashion.
  • Experience building external partnerships, community relationships or local business development initiatives.

Responsibilities

  • Lead the Sandro and Maje Meatpacking boutiques as one business while maintaining the identity, standards and commercial priorities of each brand.
  • Create a high-performance culture based on clear expectations, ownership, follow-through and accountability.
  • Maintain a visible sales-floor presence and coach teams in selling behaviors, client experience, product knowledge and KPI performance.
  • Develop Store Directors and managers through coaching, feedback, goal setting and individual development plans.
  • Hold leaders and teams accountable for sales results, behaviors, attendance, operational standards and action-plan execution; address performance gaps with improvement plans and formal performance management where necessary.
  • Recognize strong performance, create growth opportunities, and build succession plans and an internal talent pipeline.
  • Own sales and profitability performance for both boutiques and deliver against budgets, forecasts and company objectives.
  • Drive selling KPIs, including conversion, UPT, ATV, full-price selling, clientele sales and CRM performance, using daily and weekly action plans.
  • Review performance by brand, store, team and individual seller, and partner with the District Manager and cross-functional teams on measurable business improvements.
  • Ensure staffing, scheduling and floor coverage support peak business periods and both stores’ needs.
  • Build a clienteling culture and own the acquisition, retention, reactivation and development of high-value clients.
  • Set expectations for client outreach, appointments, follow-up and CRM activity; personally develop top-client relationships and support personalized client experiences.
  • Create store-level client events, appointments and outreach strategies that drive traffic and sales.
  • Build relationships with neighborhood businesses and community partners, and identify local events, activations and partnerships that increase awareness, traffic and client engagement.
  • Use knowledge of the local customer, traffic patterns, competitive landscape and events to inform business decisions; represent the brands professionally in the community.
  • Ensure elevated, consistent client experiences aligned with Sandro and Maje standards, and reinforce selling ceremony, service standards and product knowledge.
  • Partner with Visual Merchandising, Retail Operations, Training and Merchandising on store execution, assortment, presentation and client experience.
  • Maintain exceptional front-of-house and back-of-house standards.
  • Own staffing, recruitment and retention within approved FTE and payroll budgets; build a candidate pipeline and ensure effective onboarding and development.
  • Partner with Human Resources on development, succession, retention and performance management.
  • Ensure compliance with company policies, procedures and operational standards.
  • Manage payroll, scheduling, loss prevention, shrink, inventory accuracy and stock organization within company guidelines.
  • Monitor stock levels and assortment opportunities, communicate business needs and client feedback, and resolve operational issues promptly.

Benefits

  • 50% shopping discount
  • Seasonal clothing allowance
  • Comprehensive health coverage
  • Dental coverage
  • Life coverage
  • Disability coverage
  • Employer-matched 401(k) with immediate 100% vesting
  • Paid vacation
  • Paid holidays
  • Paid sick time
  • Personal days
  • Four Summer Fridays
  • Paid parental leave
  • Pet benefits
  • Employee Assistance Program (EAP), including guidance, expert care and mental health support
  • MAVEN Family Planning support
  • Social Justice & Solidarity PTO
  • Annual and Seasonal Bonus Incentive Plan
  • Professional development support
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