About The Position

The Beauty Counter Manager leads a team of Beauty Advisors and manages all aspects of a specific cosmetics brand. The role combines team leadership, customer engagement, and business management to provide personalized consultations, expert product application, and thoughtful service tailored to customers’ beauty and style preferences. The manager builds customer loyalty through outreach and follow-up, drives sales, analyzes business performance, and works with vendors and store leadership to grow the business. The role also oversees events and promotions, merchandising, stock presentation, hygiene standards, and team performance to maintain a polished brand experience. The Counter Manager sets a positive example for the team, reviews sales goals, and stays informed about product launches, best-sellers, and beauty trends. They lead on the sales floor by welcoming customers, supporting the team, maintaining clean and stocked testers and accurate signage, and keeping displays aligned with brand standards. They coach colleagues on loyalty benefits and collaborate with peers to achieve customer, individual, and store results. Full-time colleagues are typically scheduled for 30 or more hours per week; hours depend on business needs and colleague availability. The position requires flexibility to manage multiple priorities in a fast-paced retail environment, regular dependable attendance, and availability for days, evenings, weekends, and holidays. Physical duties include talking, lifting, moving, standing, reaching, stooping, kneeling, crouching, and climbing ladders. The role also requires close and color vision, depth perception, focus adjustment, and frequent use of computers and retail technology.

Requirements

  • 3–5 years of relevant retail, beauty, or leadership experience preferred.
  • Flexible availability, including days, evenings, weekends, and holidays.
  • Regular, dependable attendance and punctuality.
  • Ability to understand and communicate effectively with customers, co-workers, and supervisors.
  • Ability to read and understand employment policies and safety rules/procedures in English.
  • Ability to manage multiple priorities in a fast-paced environment with strong attention to detail.
  • Flexibility, sound judgment, and a passion for the beauty industry.
  • Ability to talk, lift, move, stand, and reach with arms and hands; stand for at least two consecutive hours; lift at least 25 pounds; stoop, kneel, crouch, and climb ladders.
  • Close vision, color vision, depth perception, and focus adjustment.
  • Frequent use of computers and other technology, including handheld equipment and cash registers, and ability to process register transactions.

Nice To Haves

  • 3–5 years of relevant retail, beauty, or leadership experience is preferred.

Responsibilities

  • Lead a team of Beauty Advisors and manage all aspects of a specific cosmetics brand.
  • Deliver exceptional customer service through personalized consultations, expert product knowledge, and product application.
  • Build lasting client relationships and drive client development through outreach and follow-up.
  • Review and analyze daily, weekly, monthly, seasonal, and annual sales performance, and implement strategies to grow the business and improve results.
  • Plan and execute in-store and vendor-led events to drive traffic and engagement.
  • Maintain brand standards through merchandising, hygiene, and stock replenishment.
  • Acquire new customers by opening credit accounts and sharing loyalty benefits.
  • Collaborate with vendors, personal stylists, and store leadership to optimize outcomes.
  • Resolve customer concerns professionally and with a customer-first approach.
  • Stay informed about new launches, best-sellers, and beauty trends to support team education.
  • Coach team members, support merchandising updates, and help maintain a polished, welcoming sales space.
  • Ensure testers are clean and stocked, and signage, pricing, and displays meet brand standards.
  • Set daily sales goals and promote teamwork, dependable service, and achievement of individual and store results.

Benefits

  • Competitive pay and benefits.
  • Comprehensive health and wellness coverage.
  • 401(k) match.
  • Paid time off.
  • Eight paid holidays.
  • Continuous learning and leadership development.
  • Colleague Resource Groups.
  • Volunteer opportunities.
  • Merchandise discounts.
  • Performance-based incentives.
  • Annual merit review.
  • Employee Assistance Program with mental health counseling and legal/financial advice.
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