Beauty Counter Manager - Trend Beauty, Capitola - Full Time
About The Position
The Beauty Counter Manager leads a team of Beauty Advisors and manages the business of a specific cosmetics brand. The role combines team leadership, customer engagement, personalized consultations, and expert product application to provide a polished, welcoming brand experience. The manager builds lasting customer relationships through outreach, follow-up, and personalized service; meets and exceeds sales goals; reviews business performance; and plans vendor events and promotions. The manager also works with vendors and store leadership, oversees merchandising, stock presentation and hygiene, and supports team performance and education. The role requires a customer-first approach, collaboration, flexibility, sound judgment, attention to detail, and the ability to manage multiple priorities in a fast-paced retail setting. Full-time colleagues are typically scheduled 30 or more hours per week, with schedules dependent on business needs and colleague availability. Flexible availability for days, evenings, weekends, and holidays is required.
Requirements
- Must be able to understand and communicate effectively with customers, co-workers, and supervisors.
- Must be able to read and understand employment policies and safety rules and procedures in English.
- Flexible availability, including days, evenings, weekends, and holidays.
- Regular, dependable attendance and punctuality.
- Ability to talk, lift, move, stand, and reach with arms and hands.
- Ability to stand for at least two consecutive hours and lift at least 25 pounds.
- Ability to stoop, kneel, crouch, climb ladders, and reach, including above eye level.
- Close vision, color vision, depth perception, and focus adjustment.
- Frequent use of computers and other technology, including handheld equipment and cash registers, and ability to process register transactions.
Nice To Haves
- 3–5 years of relevant retail, beauty, or leadership experience preferred.
Responsibilities
- Lead and coach Beauty Advisors while modeling collaboration, honesty, care, and strong customer service.
- Deliver personalized consultations, expert product knowledge, and genuine hospitality to customers.
- Build customer relationships and develop clientele through outreach and follow-up.
- Review and analyze daily, weekly, monthly, seasonal, and annual sales performance, and implement strategies to grow the business and improve results.
- Plan and execute in-store and vendor-led events and promotions to drive traffic and engagement.
- Maintain brand standards through merchandising, clean and stocked testers, current signage and pricing, hygiene, and stock replenishment.
- Acquire new customers by opening credit accounts and sharing loyalty benefits.
- Collaborate with vendors, personal stylists, and store leadership to optimize outcomes.
- Resolve customer concerns professionally and with a customer-first approach.
- Stay current on product launches, best-sellers, and beauty trends to support team education.
- Maintain an organized, polished, and shoppable counter and support merchandising updates.
- Manage multiple priorities while maintaining attention to detail, dependable attendance, and punctuality.
Benefits
- Competitive pay
- Comprehensive health and wellness coverage
- 401(k) match
- Paid time off
- Eight paid holidays
- Continuous learning and leadership development
- Colleague Resource Groups
- Volunteer opportunities
- Merchandise discounts
- Performance-based incentives
- Annual merit review
- Employee Assistance Program with mental health counseling and legal/financial advice
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What This Job Offers
Job Type
Full-time
Career Level
Manager
Education Level
No Education Listed
