About The Position

As a Counter Manager, you will lead a team of Beauty Advisors and manage all aspects of a cosmetics brand. The role combines leadership, creativity, and customer engagement to deliver personalized consultations, product application, and service tailored to customers’ beauty and style preferences. You will build customer relationships through outreach and follow-up, meet sales goals, analyze business performance, and work with vendors and store leadership to grow the business. You will also oversee stock presentation, hygiene standards, and team performance to maintain a polished brand experience. You will set a positive example for your team, prepare the counter for customers, review sales goals, and stay informed about product launches, best-sellers, and beauty trends. On the sales floor, you will welcome customers, support merchandising, maintain clean and stocked testers and current signage, coach colleagues on loyalty benefits, and help ensure customers receive attentive service. The role requires collaboration, attention to detail, and the ability to manage multiple priorities in a fast-paced environment. Full-time colleagues are typically scheduled to work 30 or more hours per week. Hours depend on business needs and colleague availability.

Requirements

  • 3–5 years of relevant retail, beauty, or leadership experience preferred.
  • Flexible availability, including days, evenings, weekends, and holidays.
  • Regular, dependable attendance and punctuality.
  • Ability to understand and communicate effectively with customers, co-workers, and supervisors.
  • Ability to read and understand employment policies and safety rules or procedures in English.
  • Ability to manage multiple priorities in a fast-paced environment with strong attention to detail.
  • Flexibility, sound judgment, and a passion for the beauty industry.
  • Ability to talk, lift, move constantly, stand, and reach with arms and hands.
  • Ability to stand for at least two consecutive hours and lift at least 25 pounds.
  • Ability to stoop, kneel, crouch, climb ladders, and reach above eye level.
  • Close vision, color vision, depth perception, and focus adjustment.
  • Frequent use of computers and other technology, including handheld equipment and cash registers, and ability to process register transactions.

Nice To Haves

  • 3–5 years of relevant retail, beauty, or leadership experience preferred.

Responsibilities

  • Lead a team of Beauty Advisors and manage the operations of a specific cosmetics brand.
  • Deliver personalized consultations, expert product knowledge, and customer service.
  • Develop client relationships through outreach and follow-up.
  • Review sales results across daily, weekly, monthly, seasonal, and annual periods and implement strategies to improve business results.
  • Plan and execute in-store and vendor-led events and promotions.
  • Maintain brand standards through merchandising, hygiene, and stock replenishment.
  • Acquire new customers by opening credit accounts and sharing loyalty benefits.
  • Collaborate with vendors, personal stylists, and store leadership.
  • Resolve customer concerns professionally and with a customer-first approach.
  • Stay informed about new product launches, best-sellers, and beauty trends to support team education.
  • Coach team members and support their performance.
  • Keep testers clean and stocked, signage and pricing current, and displays visually appealing.

Benefits

  • Comprehensive health and wellness coverage.
  • 401(k) match.
  • Paid time off.
  • Eight paid holidays.
  • Continuous learning and leadership development.
  • Colleague Resource Groups.
  • Volunteer opportunities.
  • Merchandise discounts.
  • Performance-based incentives.
  • Annual merit review.
  • Employee Assistance Program with mental health counseling and legal or financial advice.
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