About The Position

The Beauty Advisor, also known as a Cosmetic Sales Colleague, is a trusted beauty expert who creates personalized, inspiring shopping experiences that build customer confidence and drive sales. The role involves offering expert product advice, conducting demonstrations, and providing tailored consultations that may include makeup application and skincare recommendations. Advisors use product knowledge and awareness of beauty trends to introduce customers to relevant products and innovations. The position focuses on building lasting customer relationships through personalized service, consistent follow-up, virtual outreach, and clienteling. Advisors help maintain a clean, organized, shoppable counter and sales floor; stay informed about goals, new arrivals, promotions, and trends; and support sales events and merchandise moves. They use point-of-sale technology and digital tools, share loyalty benefits, and work collaboratively with colleagues to deliver strong customer and store results. Full-time colleagues are typically scheduled for 30 or more hours per week; schedules include weekend shifts, and hours depend on business needs and colleague availability.

Requirements

  • At least 1 year of customer service or selling experience.
  • Flexible availability, including days, evenings, weekends, and holidays, with regular, dependable attendance and punctuality.
  • Ability to understand and communicate effectively with customers, coworkers, and supervisors.
  • Ability to read and understand employment policies and safety rules and procedures in English.
  • Ability to use point-of-sale technology and digital tools, including handheld equipment and cash registers.
  • Ability to talk, lift, move constantly, stand, and reach with arms and hands; stand for at least two consecutive hours; lift at least 25 pounds; stoop, kneel, crouch, climb ladders, and reach above eye level.
  • Close vision, color vision, depth perception, and focus adjustment.
  • Frequent use of computers and other technology to perform job functions.

Responsibilities

  • Welcome customers and create friendly, personalized conversations that build relationships and encourage repeat visits.
  • Identify customer needs and provide tailored beauty advice, product demonstrations, makeup application, and skincare recommendations.
  • Educate customers on beauty products, including their benefits and use, and introduce relevant new products and innovations.
  • Build and manage a loyal client base through follow-up, virtual outreach, personalized service, and clienteling tools.
  • Meet and surpass daily sales goals and contribute to individual and store results.
  • Acquire new customers by opening credit accounts and sharing loyalty program benefits.
  • Maintain an organized, clean, and shoppable counter and sales floor; refresh signage and pricing and assist with merchandise moves as needed.
  • Review sales goals and stay informed about new arrivals, top-selling items, trends, promotions, and product launches.
  • Participate in sales events and ongoing training and vendor education.
  • Use point-of-sale technology, cash registers, handheld equipment, and digital tools to process transactions and improve the shopping experience.
  • Support teammates through honest, caring, and collaborative service.
  • Thank customers and ensure they have what they need before they leave.

Benefits

  • Comprehensive health and wellness coverage
  • 401(k) match
  • Paid time off
  • Eight paid holidays
  • Continuous learning and leadership development
  • Colleague Resource Groups
  • Volunteer opportunities
  • Merchandise discounts
  • Performance-based incentives
  • Annual merit review
  • Employee Assistance Program with mental health counseling and legal and financial advice
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