B2B Marketing Campaign Coordinator

SEEBURGER•Atlanta, GA
•Hybrid

About The Position

SEEBURGER is seeking a B2B Marketing Campaign Coordinator based in Atlanta, Georgia, or Scottsdale, Arizona, with a hybrid work arrangement. The role coordinates integrated marketing campaigns that build awareness, generate qualified leads, and support sales pipeline growth. The coordinator works with the U.S. marketing team, global marketing colleagues, external agencies, and the sales organization to keep campaigns organized, on schedule, and aligned with business objectives. Programs include digital demand generation, account-based marketing (ABM), content marketing, and industry events. The position supports campaigns from planning through execution and reporting. Responsibilities include coordinating schedules, deliverables, approvals, assets, and launch timelines; facilitating communication among stakeholders; supporting lead-generation, demand-generation, and ABM initiatives; coordinating content and event marketing; and maintaining campaign calendars, project trackers, and status reports. The coordinator also helps collect and report campaign performance metrics and identify opportunities to improve execution processes.

Requirements

  • 2–4 years of B2B marketing experience, preferably in a SaaS or enterprise technology company.
  • Experience coordinating marketing campaigns, projects, or programs involving multiple stakeholders.
  • Familiarity with B2B digital marketing, demand generation, and lead-generation concepts.
  • Strong organizational and project management skills, with excellent attention to detail.
  • Experience collaborating with external agencies, internal creative teams, or cross-functional marketing groups.
  • Strong written and verbal communication skills.
  • Ability to manage multiple projects, deadlines, and priorities simultaneously.
  • A proactive, solutions-oriented approach and willingness to take ownership of assigned projects.
  • Comfort working in a fast-paced, collaborative environment.
  • Based in Atlanta, GA, or Scottsdale, AZ, with a hybrid work arrangement.

Nice To Haves

  • Experience supporting account-based marketing (ABM) programs.
  • Experience with marketing automation and CRM platforms; MS Customer Insights and MS Dynamics are preferred.
  • Experience working with global or geographically distributed marketing teams.
  • Familiarity with LinkedIn advertising, email marketing, webinars, and digital content promotion.
  • Understanding of B2B marketing performance metrics, including leads, conversions, and pipeline.
  • Experience using project management tools such as Asana, Monday.com, or preferably Planio.

Responsibilities

  • Coordinate integrated marketing campaigns across digital channels, demand generation, ABM, content marketing, and events.
  • Manage campaign schedules, deliverables, approvals, and launch timelines.
  • Coordinate between the U.S. marketing team, global marketing colleagues, and external agencies.
  • Track campaign progress, follow up on outstanding deliverables, and identify potential delays.
  • Help ensure campaign messaging, creative assets, and execution align with marketing objectives.
  • Request and adapt campaign assets, content, landing pages, and other marketing materials for the U.S. market.
  • Facilitate stakeholder communication, organize campaign meetings, document action items, and track next steps.
  • Work with sales and marketing teams to align campaign planning, objectives, desired results, and target audiences.
  • Support coordination of lead-generation and demand-generation campaigns targeting enterprise technology buyers.
  • Help execute ABM initiatives focused on strategic target accounts, coordinating assets, audience requirements, outreach, and follow-up programs.
  • Support development and promotion of blogs, white papers, case studies, landing pages, and other digital campaign content.
  • Work with Pre-Sales, Product Marketing, and Consulting teams to develop campaign content.
  • Support pre-event marketing, targeted promotions, and post-event follow-up campaigns.
  • Help connect event sponsorships with broader demand-generation and ABM initiatives.
  • Maintain campaign calendars, project trackers, and status reports.
  • Coordinate collection of campaign performance metrics from agencies and internal teams.
  • Assist with reporting on campaign engagement, lead generation, conversions, and pipeline contribution.
  • Identify opportunities to improve campaign coordination and execution processes.
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