B2B Marketing Campaign Coordinator

SEEBURGER AG•Atlanta, GA

1d•Hybrid

About The Position

SEEBURGER is seeking an organized, proactive, and collaborative B2B Marketing Campaign Coordinator to support its expanding U.S. marketing programs. The role is based in Atlanta, Georgia, or Scottsdale, Arizona, with a hybrid work arrangement. The coordinator will work with the U.S. marketing team, global marketing colleagues, external agencies, and sales to organize and execute integrated campaigns that build awareness, generate qualified leads, and support sales pipeline growth. Marketing programs include digital demand generation, account-based marketing (ABM), content marketing, and industry events. The coordinator will manage campaign schedules and deliverables, support collaboration across teams, coordinate campaign content and event activities, and help track performance and improve execution processes. The role is suited to someone familiar with B2B technology marketing who can manage multiple projects and see them through from planning to execution.

Requirements

2–4 years of B2B marketing experience, preferably in a SaaS or enterprise technology company.
Experience coordinating marketing campaigns, projects, or programs involving multiple stakeholders.
Familiarity with B2B digital marketing, demand generation, and lead-generation concepts.
Strong organizational and project management skills, with excellent attention to detail.
Experience collaborating with external agencies, internal creative teams, or cross-functional marketing groups.
Strong written and verbal communication skills.
Ability to manage multiple projects, deadlines, and priorities simultaneously.
A proactive, solutions-oriented approach and willingness to take ownership of assigned projects.
Comfort working in a fast-paced, collaborative environment.
Based in Atlanta, GA, or Scottsdale, AZ, with a hybrid work arrangement.

Nice To Haves

Experience supporting account-based marketing (ABM) programs.
Experience with marketing automation and CRM platforms; MS Customer Insights and MS Dynamics are preferred.
Experience working with global or geographically distributed marketing teams.
Familiarity with LinkedIn advertising, email marketing, webinars, and digital content promotion.
Understanding of B2B marketing performance metrics, including leads, conversions, and pipeline.
Experience using project management tools such as Asana or Monday.com; Planio is preferred.

Responsibilities

Coordinate integrated campaigns across digital channels, demand generation, ABM, content marketing, and events.
Manage campaign schedules, deliverables, approvals, and launch timelines.
Coordinate work among the U.S. marketing team, global marketing colleagues, and external agencies; track progress and follow up on deliverables and potential delays.
Help ensure campaign messaging, creative assets, and execution align with marketing objectives.
Request and adapt campaign assets, content, landing pages, and other materials for the U.S. market in collaboration with global marketing teams.
Facilitate stakeholder communication; organize campaign meetings, document action items, and track next steps.
Work with sales and marketing teams to align campaign planning, objectives, target audiences, and desired results.
Support lead-generation and demand-generation campaigns targeting enterprise technology buyers.
Help execute ABM initiatives focused on strategic target accounts, coordinating assets, audience requirements, outreach, and follow-up programs.
Coordinate development and promotion of blogs, white papers, case studies, and landing pages, working with Pre-Sales, Product Marketing, and Consulting teams on campaign content.
Support pre-event marketing, targeted promotions, and post-event follow-up campaigns; connect event sponsorships with demand-generation and ABM initiatives.
Maintain campaign calendars, project trackers, and status reports.
Coordinate collection of campaign performance metrics from agencies and internal teams; assist with reporting on engagement, lead generation, conversions, and pipeline contribution.
Identify opportunities to improve campaign coordination and execution processes.