B2B Digital Commerce Lead

Colgate • Scottsdale, AZ

7d • Hybrid

About The Position

As the B2B Digital Commerce Lead at CP Skin Health Group, you will lead digital commerce operations, merchandising, and commercial growth strategies across the professional skincare portfolio, including EltaMD and PCA SKIN. Reporting to the Manager, Professional Digital Ecosystem, this role owns end-to-end platform execution and digital roadmap initiatives to provide seamless purchasing and educational experiences for professional partners. Working with Field Sales, Marketing, and Global IT, the role supports online revenue growth, conversion performance, and operational efficiency.

Requirements

• Bachelor’s degree in Business, Marketing, eCommerce, or a related field.
• At least 3 years of professional eCommerce experience, ideally in a B2B or direct-to-consumer digital commerce environment.

Nice To Haves

• Experience using web analytics platforms such as Google Analytics to assess digital funnel performance and optimize site user journeys.
• Hands-on experience with enterprise eCommerce platforms such as Shopify Plus, SAP Commerce Cloud (Hybris), Salesforce Commerce Cloud, or Magento.
• Experience working with SAP enterprise solutions, including S/4HANA or C4C.
• Prior commercial experience in beauty, professional skin care, or Consumer Packaged Goods industries.
• Strong cross-functional leadership and stakeholder management capabilities aligned with commercial project delivery.

Responsibilities

• Lead and execute B2B digital commerce roadmaps across brand platforms to achieve monthly sales, conversion, and traffic growth targets.
• Direct day-to-day site operations, platform maintenance, and integrations across ERP (SAP), CRM, and external systems with Global IT and third-party development teams.
• Collaborate with Field Sales Operations and Supply Chain on product demand forecasts, inventory availability, and new product launches.
• Lead digital merchandising initiatives, including product bundles, digital catalog management, and conversion rate optimization, with marketing and agency partners to improve average order value and customer retention.
• Establish and manage performance dashboards using web analytics tools, monitor customer behavior, conduct A/B testing, and provide actionable insights and executive KPI reports to senior leadership.

Benefits

• Medical, dental, and vision coverage.
• Basic life insurance and disability coverage.
• Paid parental leave.
• 401(k) retirement plan with company matching contributions, subject to eligibility requirements.
• At least 15 vacation/PTO days for salaried employees.
• 13 paid holidays.
• Paid sick leave according to role, location, and applicable local laws.
• Salaried employees may be eligible for discretionary bonuses and profit-sharing; long-term incentives are available for Executive-level roles.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level