Digital Commerce Merchandising Specialist
About The Position
Just Play is seeking a detail-oriented and digitally focused Digital Commerce Merchandising Specialist to support the presentation and performance of products across retailer websites. The role develops, maintains, and optimizes digital product content to ensure accurate product information, compelling product storytelling, and a consistent consumer experience across platforms such as Amazon, Walmart, Target, and other retailers. Working with Digital Commerce, Design, Product Development, and other internal and external partners, the specialist helps ensure product detail pages are complete, accurate, visually engaging, and aligned with retailer requirements and digital merchandising best practices. The position monitors content performance indicators, including content health scores and share of shelf, and identifies opportunities to improve product visibility, content quality, and the online shopping experience.
Requirements
- Bachelor's degree in Marketing, Business Administration, Communications, Digital Media, or a related field, or an equivalent combination of education and relevant experience.
- One to three years of relevant experience in digital commerce, e-commerce merchandising, digital marketing, content management, or a related field is preferred.
- Working knowledge of digital merchandising principles, online retail platforms, and product content optimization.
- Strong written and verbal communication skills, including ability to review and refine product information for accuracy, clarity, and consistency.
- Strong organizational and project coordination skills, including ability to manage multiple assignments and deadlines simultaneously.
- Demonstrated attention to detail and commitment to maintaining accurate, high-quality digital content.
- Ability to collaborate effectively with cross-functional teams and coordinate input from multiple stakeholders.
- Ability to work effectively in a fast-paced environment where priorities and deadlines may change.
- Proficiency in Microsoft Office applications, including Word, Excel, PowerPoint, and Outlook.
- Experience working with retailer dot-com platforms or digital content management systems.
- Professional fluency in English, including written and verbal communication.
Nice To Haves
- Experience with Salsify or similar product content management platforms.
- Experience working with major online retailers, such as Amazon, Walmart, or Target.
- Familiarity with digital shelf analytics, content health scoring, share-of-shelf measurement, or other e-commerce performance metrics.
- Experience optimizing product images, videos, descriptions, and enhanced content for online retail environments.
- Interest in children’s consumer products, licensed merchandise, and entertainment brands.
Responsibilities
- Build, upload, and maintain digital product detail pages across designated retailer websites, meeting retailer specifications, content standards, and launch timelines.
- Monitor content health scores, share of shelf, and other relevant digital commerce performance indicators to identify improvement opportunities.
- Audit retailer websites to verify product discoverability, content accuracy, asset availability, and proper presentation of product information.
- Review and optimize product descriptions, images, videos, and other digital assets to support product storytelling, consumer engagement, and conversion objectives.
- Develop and maintain enhanced digital content, including brand and product storytelling pages, as appropriate for each retailer and product.
- Coordinate projects with internal teams and external partners to support timely delivery, review, and implementation of approved content and assets.
- Collaborate with Design, Product Development, Marketing, and other stakeholders to gather product information, incorporate feedback, and prepare digital listings for launch.
- Identify content gaps, inaccuracies, and inconsistencies and coordinate corrective actions with appropriate stakeholders.
- Maintain organized records of content updates, project timelines, and outstanding deliverables to support accurate execution and timely launches.
- Stay informed about retailer content requirements, digital merchandising practices, and developments in online retail.
- Perform other related duties as assigned.
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
