Automotive Business Development Representative (BDC) / Internet Sales

DARCARS Automotive Group•Silver Springs, NY
•Onsite

About The Position

DARCARS of Silver Spring is seeking an Automotive Business Development Representative (BDC) / Internet Sales Representative to serve as a digital point of contact between the dealership and prospective customers. The representative nurtures inbound prospects using the DARCARS Approach to Sales, conducts a needs analysis, provides dealership and product information, answers questions, and connects customers with an in-store sales manager to continue the purchase process. The role requires consistent follow-up and an exceptional customer experience across interactions. This position is not remote eligible. The representative manages leads in the dealership’s CRM, responds to inquiries by phone, text, chat, or email, helps convert online interest into in-store appointments, and records customer interactions in real time. The role also involves working closely with dealership personnel, meeting performance goals, and learning about products through manufacturer training. Other duties may be assigned by a supervisor.

Requirements

  • Valid driver's license.
  • Excellent written and verbal communication skills.
  • Computer savvy.
  • Strong attention to detail and organizational skills.
  • High energy, positive attitude, and a team-first mentality.
  • Ability to multitask and manage leads efficiently.
  • Willingness to learn and grow in a fast-paced environment.
  • Availability to work evenings, weekends, and most holidays.
  • Must be at least 18 years of age.

Nice To Haves

  • Previous experience in customer service, sales, or call center environments.
  • Automotive experience; not required, as full training is provided.
  • CRM experience, such as DriveCentric, VinSolutions, or Elead.

Responsibilities

  • Pull and manage leads through the CRM.
  • Respond promptly to customer inquiries by phone, text, chat, or email.
  • Serve as a knowledgeable first point of contact for products, services, and the DARCARS brand.
  • Conduct a needs analysis using the DARCARS Approach to Sales and provide dealership and product information.
  • Connect customers with an in-store sales manager and convert online interest into in-store appointments.
  • Follow communication scripts to maintain consistency and quality.
  • Log all customer interactions in real time.
  • Build strong working relationships with dealership personnel.
  • Meet or exceed performance goals, including response-time and conversion metrics.
  • Learn and train with the manufacturer to become a product expert.
  • Provide follow-up and an exceptional experience with every interaction.
  • Perform other duties as requested by a supervisor.

Benefits

  • Comprehensive benefits plan including 401(k).
  • Employee discounts on vehicle purchases, parts, and service repairs.
  • Opportunities to join community service initiatives.
  • Internal career advancement opportunities.
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