Assistant Store Manager-Williamsburg

Reformation•New York, NY

24d•$50,000 - $70,000•Onsite

About The Position

The Assistant Store Manager helps lead and execute the efforts required to achieve individual store goals. Reporting to the Store Manager, this role supports sales performance, customer experience, store operations, inventory control, loss prevention, merchandising, and team development. The Assistant Store Manager acts as a brand ambassador, educating customers about Reformation and sustainability, and helps create an elevated, customer-first shopping experience. The role requires at least 40 hours per week, open availability across all seven days, and flexibility to work days, nights, weekends, and holidays as required by business needs.

Requirements

At least 4 years of retail management experience.
Experience working with a sales or retail organization and/or an operationally intensive business.
Ability to work in a fast-paced, changing environment.
Ability to set operational efficiency standards, follow processes and systems, maximize team and business results, and identify opportunities for improvement.
Ability to collaborate with cross-functional partners to achieve shared business outcomes.
Proactive sense of urgency and ability to prioritize important work.
Strong interpersonal skills and ability to interact effectively with diverse personalities.
Self-motivation, willingness to take on new challenges, and ability to inspire others.
Excellent communication and teamwork skills, with a passion for people.
Effective and expedient problem-solving skills, strong business acumen, and attention to detail.
Positive attitude and willingness to take on tasks of any size.
Availability to work at least 40 hours per week, with open availability across all seven days and flexibility for days, nights, weekends, and holidays as required.

Responsibilities

Measure and monitor sales performance, taking action to improve business results when needed.
Meet and exceed store sales goals.
Deliver an elevated client experience as a brand ambassador, embodying brand values and educating customers about Reformation and sustainability.
Lead the sales floor and build loyal client relationships through a customer-first approach.
Assist customers, monitor interactions between clients, team members, and technology, and provide in-the-moment coaching.
Schedule effectively to balance sales and service, place the right people at the right time, and achieve payroll goals.
Deliver and maintain strong customer experience NPS scores.
Maintain inventory accuracy and controls, and lead and train the store team on consistent execution.
Contribute to loss prevention, set expectations, and own related team training.
Assist with operational execution to achieve revenue targets.
Ensure facility maintenance, presentation, and organization.
Support merchandising presentation and concept standards, using retail and product reporting to improve customer experience and business productivity.
Provide real-time and weekly feedback to the Store Manager on product and sales performance to inform allocations and business results.
Maintain selling-floor brand and concept standards, and train support staff in visual and digital merchandising.
Assist in managing day-to-day team performance, supporting career development and a positive employee experience.
Assist with hiring, training, and developing the store team across business areas.

Benefits

Employer-sponsored private medical insurance for eligible employees.
Dental insurance for eligible employees.
Vision insurance for eligible employees.
Commuter benefits.
Paid time off policies, including vacation, sick leave, and company holidays, for eligible employees.
Retirement planning support for eligible employees, including the option to invest in ESG-aligned funds.
Fertility care support through Carrot and up to $5,000 USD reimbursement for related fertility expenses after one year of employment.
Annual donations to community efforts.
Clothing discount.
Culture events, including annual Ref Values week.
Volunteer Time Off.
Opportunities for growth.