Area Marketing Specialist

Specialty1 Partners•Denver, CO

About The Position

Specialty1 Partners is seeking a dynamic, relationship-driven Area Marketing Specialist to support partner practices in the Denver and Colorado Springs areas. The role plans, coordinates, and executes marketing programs for assigned practices, emphasizing in-person relationship building and face-to-face outreach. The specialist works with practices to drive patient growth, increase revenue, and strengthen community presence while following established Partner Practice Marketing Standard Operating Procedures. This position supports practice marketing strategy and execution across in-person outreach, referral development, digital engagement, social media, websites, and earned, owned, and paid media. The specialist manages budgets and expenses, monitors return on investment, and reports performance against key indicators. It is suited to a proactive, adaptable marketing professional who enjoys working with practice teams and community partners in a fast-paced environment. Specialty1 Partners is a practice services organization providing non-clinical business support to specialty dental practices. Founded in 2019, the company supports endodontics, periodontics, and oral surgery practices and has over 228 locations across 28 states. It is headquartered in Houston, Texas. The stated base pay range is $60,000–$65,000 USD, with a 5% bonus potential.

Requirements

In-person marketing and relationship management experience.
Ability to travel locally and domestically.
Ability to work independently and as part of a team in a dynamic environment.
Strong project management, event planning, and client stakeholder management skills.
Budget management and P&L experience.
Advanced skills with CRM, Excel, PowerPoint, and other applications.
Excellent communication, interpersonal, and supervisory skills.
Experience in a corporate environment with complex business processes.
Strategic thinking with strong tactical and organizational execution.
Bachelor’s degree or equivalent combination of education and experience.
Three years of experience in referral-based marketing is required; healthcare experience is preferred.

Nice To Haves

Healthcare marketing experience is preferred.
A bachelor’s degree is preferred.

Responsibilities

Execute in-person referral outreach in line with the marketing strategy.
Categorize referring practices from A to D based on referral numbers and submit quarterly analyses.
Collaborate with practices to develop annual marketing plans with monthly activities.
Adhere to budget constraints and monitor marketing expenses, focusing on return on investment.
Ensure accurate and timely expense submissions to finance.
Track and report monthly performance on key indicators and optimize tactics for growth.
Conduct monthly meetings with doctors.
Attend monthly S1P Partner Practice Marketing meetings.
Send weekly email updates to doctors and team members.
Maintain regular touchpoints with the practice leader or RDO.
Support the maintenance of market strategies, including earned, owned, and paid media.
Assist in digital strategy development, social media management, and co-management of practice websites.
Facilitate or coordinate other responsibilities as assigned.