Area Marketing Executive

Dolly Partons Stampede Pigeon Forge • Pigeon Forge, TN

2d

About The Position

World Choice Investments LLC is seeking an outgoing, relationship-driven Area Marketing Executive to represent Dolly Parton's Stampede, Pirates Voyage, Hatfield & McCoy Dinner Feud, Titanic Museum Attraction, Comedy Barn Theater, and Frizzle Chicken Café throughout an assigned territory in the Sevier County area. The position builds and maintains relationships with tourism and hospitality partners, manages brochure distribution and property visits, coordinates promotional programs, and helps increase awareness, referrals, and ticket sales. The successful candidate is self-motivated, organized, personable, and comfortable managing a field-based territory independently while communicating consistently with the Marketing Manager.

The role involves frequent local travel, visits to partner properties and distribution locations, community events, and office work. It requires frequent automobile operation, interpersonal communication, activity reporting, and carrying promotional materials. The employee must maintain professional relationships, follow company policies and safety requirements, and provide a positive experience to guests, employees, and other contacts.

Requirements

• Valid driver's license and proof of automobile insurance for frequent travel throughout the assigned territory.
• Proficiency in Microsoft Office, email, and basic reporting tools.
• Strong interpersonal, communication, presentation, and organizational skills.
• Ability to manage a territory independently, maintain accurate activity records, and meet recurring reporting deadlines.
• Availability for occasional evenings, weekends, holidays, and special events as required.
• Ability to work effectively both independently and as part of a team.
• Ability to manage assigned responsibilities and priorities and maintain professionalism in a fast-paced, changing work environment.
• Ability to meet the scheduling and attendance requirements of the position.
• Ability to see clearly at near and far distances, including while driving, reviewing printed materials, and using a computer.
• Frequent automobile operation and oral communication; frequent carrying and pushing or pulling up to 25 pounds; occasional grasping and fine manipulation.

Nice To Haves

• Experience in tourism, hospitality, attraction marketing, sales, or relationship-based community outreach.
• Experience managing a route, field territory, brochure distribution, or business-to-business partnerships.

Responsibilities

• Set up and maintain brochure distribution points and coordinate distribution centers, including BDS, BRG, and Dollywood; monitor distribution companies to help ensure racks remain stocked.
• Visit participating properties on a regular schedule to replenish brochures and verify marketing materials and promotional messaging meet brand standards.
• Maintain accurate daily records of route visits, contacts, activities, and marketing materials using assigned reporting tools.
• Visit assigned State Welcome Centers monthly.
• Identify opportunities for promotional partnerships and referrals that support ticket sales and brand awareness.
• Build and maintain relationships with hotels, attractions, restaurants, retail stores, visitor centers, ticket outlets, and other tourism businesses.
• Coordinate property intercept and outreach programs, including Hospitality Night Shows, the Area Marketing Partner Program, gift deliveries, community events, and parades.
• Develop and carry out assigned-territory marketing strategies that support ticket sales and brand awareness.
• Attend assigned Chamber, Hospitality Association, Business After Hours, and other meetings and networking events.
• Keep the Marketing Manager informed of relevant market events, partnership opportunities, and territory developments.
• Submit weekly reports each Friday morning covering the previous week and plans for the week ahead.
• Manage an assigned territory independently, work at a rapid pace, and maintain an ethical, professional approach to business relationships.
• Collaborate with team members, managers, and other departments to support organizational goals and assist with changing operational and business needs.
• Provide professional, courteous, and responsive service and represent the company and assigned location or department positively.
• Follow company policies, procedures, safety requirements, and departmental guidelines; maintain a safe, clean, and professional work environment.
• Report safety concerns, workplace incidents, or other concerns to appropriate management; complete required training and maintain required credentials.
• Protect confidential or sensitive company, employee, and guest information.
• Perform other duties and responsibilities as assigned based on business and operational needs.

Benefits

• Company perks and discounts at area attractions throughout Pigeon Forge, Tennessee.
• 401(k) retirement plan with company match.
• Medical, dental, and vision insurance.
• Supplemental short-term disability, cancer, and accident plans.
• Company-paid group life and AD&D insurance.
• Company-paid long-term disability insurance.
• Vacation and holiday pay.

What This Job Offers

• Job Type: Full-time
• Education Level: No Education Listed