About The Position

Varsity Spirit is hiring an outside sales representative for its apparel business in the Cleveland, Ohio territory, covering Cuyahoga, Geauga, Lake, Ashtabula, and Trumbull counties. This hybrid position combines work from a home office with local school and community visits, events, and in-person client meetings. The representative provides personalized apparel and product solutions to groups, including participants of all ages, and uses consultative selling to promote Varsity products. The role requires building customer relationships, supporting coaches and athletes through consultations and fittings, meeting territory sales goals, and representing Varsity Brands’ values and ethical standards. Hours vary with customer needs; evening and weekend work may be required. Travel is primarily local, with occasional out-of-area and overnight travel possible.

Requirements

  • High school diploma or GED.
  • At least 2 years of experience in an administrative support role.
  • Excellent communication, presentation, and interpersonal skills.
  • Ability to prioritize multiple tasks in a fast-paced environment and meet deadlines.
  • Ability to learn new technology and understanding of Microsoft Suite.
  • Knowledge of the cheer and dance industry.
  • Willingness to learn product construction, technical details, and pricing in depth.
  • Ability to maintain a distraction-free home office.
  • Reliable transportation for regular in-person customer interactions.
  • Strong organization and follow-through.
  • Ability to generate leads, forecast sales cycles, anticipate problems, and develop effective solutions while pursuing sales goals.
  • Regular ability to sit, stand, bend, lift, kneel, walk, and drive; must be able to lift 15–30 pounds.

Nice To Haves

  • Bachelor’s degree in marketing, business education, or a related field.
  • Industry experience.

Responsibilities

  • Plan and prospect for territory sales.
  • Conduct consultations and fittings with coaches and athletes.
  • Meet and exceed assigned territory sales goals.
  • Provide honest, confident feedback about style and fit.
  • Develop fashion and product knowledge.
  • Maintain personal drive to pursue professional growth.
  • Build rapport and lasting customer relationships.
  • Travel to appointments within the territory.
  • Recruit for summer camp brands.
  • Represent Varsity Brands’ core values and ethical standards in business activities.

Benefits

  • Comprehensive health care benefits.
  • HSA employer contribution and FSA opportunities.
  • Wellbeing program.
  • 401(k) plan with company matching.
  • Company-paid life, AD&D, and short-term disability coverage.
  • Generous My Time Off and paid holidays.
  • Varsity Brands Ownership Program.
  • Employee Resource Groups.
  • Access to financial coaching and a member-owned credit union.
  • St. Jude partnership and volunteer opportunities.
  • Employee perks, including discounts on personal apparel and equipment.
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