Advertising Sales Executive

Midwest Communications, Inc.•Sioux Falls, SD
•$45,000 - $60,000

About The Position

The Advertising Sales Executive serves as a trusted marketing partner for businesses in the Sioux Falls area, helping them reach new customers, strengthen their brands, and achieve business goals. The role develops marketing strategies using radio, digital, social media, promotions, and other offerings across Midwest Communications' local radio brands. The position combines developing new business with growing existing client relationships. The executive assesses client needs, builds marketing plans, maintains a presence in the community, and helps clients achieve results such as increased awareness, traffic, and leads. The role works with sales colleagues and programming, promotions, digital, and production teams in a collaborative environment, with autonomy to build relationships and develop a client base.

Requirements

  • Bachelor’s degree in marketing, communications, business, or a related field, or equivalent experience.
  • Previous sales experience.
  • Understanding of sales activity, forecasting, and CRM software.
  • Strong communication, negotiation, presentation, and problem-solving skills.
  • Valid South Dakota driver’s license, reliable transportation, and satisfactory background and motor vehicle checks.
  • Self-motivated, goal-oriented, and able to work independently.

Nice To Haves

  • Advertising or media experience.

Responsibilities

  • Understand local businesses’ goals and develop marketing strategies using radio, digital, social media, promotions, and other offerings.
  • Conduct needs assessments and build relationships with businesses that could benefit from Midwest Communications’ services.
  • Attend client meetings, networking events, and community functions to build a presence.
  • Help clients connect with customers, increase awareness, drive traffic, generate leads, and grow their businesses.
  • Develop new business, grow existing partnerships, and build a book of clients.
  • Track market trends, competitor offerings, and industry best practices.
  • Collaborate with programming, promotions, digital, and production teams to create campaigns.

Benefits

  • Paid time off and holidays.
  • Health, dental, and vision insurance.
  • 401(k).
  • Flexible spending accounts.
  • Life insurance and disability coverage.
  • Professional development and sales training.
  • Performance-based incentives and bonuses.
  • Opportunities to grow within Midwest Communications, Inc.
  • Competitive draw pay with commission and benefits, with a guaranteed draw while building a business and client relationships.
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