Advertising Sales Executive
About The Position
LPi is seeking a motivated, results-driven Advertising Sales Executive to join its territory or field sales team. The role helps local businesses connect with their communities through print and digital advertising solutions that support churches and nonprofit organizations across the country. It is focused on acquiring new advertisers; a separate team manages renewals. This is a field-based position with a home office and customer-facing work throughout an assigned territory, including approximately 30% overnight travel. First-year earning potential is $60,000–$65,000 or more, comprising a guaranteed annual base salary of $42,250 plus uncapped commissions. Established sales representatives average approximately $85,000 annually, based on performance, and high performers in established territories may have the opportunity to earn six-figure incomes. Employees may earn up to an additional $5,000 through a Fast Track Bonus program by achieving new-hire sales milestones. Benefits eligibility begins the first of the month following employment. Compensation is tied to performance. LPi has been a leader in print and digital communications for over five decades, helping churches and communities communicate with their audiences and grow engagement. The company is an Equal Opportunity Employer.
Requirements
- Previous sales experience is preferred, particularly in outside sales, business development, advertising sales, or customer-facing roles.
- Strong verbal and written communication skills.
- Professional and engaging phone presence.
- Proven ability to influence, persuade, and close business.
- Experience managing multiple priorities and deadlines.
- Strong problem-solving and decision-making skills.
- Ability to work independently in a territory-based environment.
- Experience managing a pipeline in CRM software such as Salesforce or NetSuite.
- Self-motivation and accountability for results.
- Comfort initiating conversations with new prospects every day.
- Resilience and persistence when facing rejection or setbacks.
- Competitive, goal-oriented approach and motivation by performance incentives.
- Ability to build rapport and earn trust quickly.
- Strong communication, thoughtful questioning, and active listening skills.
- Ability to uncover customer needs and match solutions to business goals.
- Organization and ability to manage a sales pipeline in a fast-paced environment.
Nice To Haves
- Previous sales experience, particularly in outside sales, business development, advertising sales, or customer-facing roles.
Responsibilities
- Research and identify prospective advertisers within assigned markets.
- Generate new business opportunities through outbound prospecting and lead development.
- Conduct high-volume outbound sales activity, approximately 75 calls per day.
- Engage decision makers, uncover business needs, and present customized advertising solutions.
- Build trust-based relationships with local business owners and decision makers.
- Handle objections and guide prospects through the sales process.
- Close advertising sales and achieve monthly sales targets.
- Maintain accurate customer and sales records in CRM.
- Process sales orders and ensure timely submission of advertising content.
- Stay current on product offerings, promotions, deadlines, and industry trends.
Benefits
- Medical, dental, and vision insurance.
- Dependent Care Flexible Spending Account.
- Short-term disability insurance.
- Life insurance.
- Paid parental leave.
- 401(k) matching.
- Vacation, holidays, and a birthday day off.
- Paid service hours and donation matching programs.
- Comprehensive onboarding and ongoing professional development.
- Up to $5,000 through the Fast Track Bonus program for achieving new-hire sales milestones.
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What This Job Offers
Job Type
Full-time
Education Level
No Education Listed
