Admissions/Marketing Director

Theracare INC•Marion, IN
•$60,000 - $70,000

About The Position

The Admissions/Marketing Director is a strategic member of the building’s leadership team and is responsible for its marketing and sales functions. The role develops and maintains relationships with healthcare providers, referral sources, and community organizations; handles inquiries from hospitals, physicians, families, and prospective residents; and coordinates admissions and required paperwork in accordance with company policy and applicable state and federal regulations. The director also delivers presentations to community groups to explain the services offered and monitors inquiry, admission, and census activity through the sales tracking system.

Requirements

  • Good organizational and communication skills.
  • Passion for delivering excellent customer service.
  • Professional appearance and behavior.
  • Comfort conducting marketing presentations to community groups.
  • Ability to work with a dedicated team.
  • Leadership qualities aligned with the company’s core values of passion, integrity, stewardship, growth, and adaptation.

Nice To Haves

  • Previous experience in sales or marketing; formal sales training is preferred.
  • Previous experience in healthcare community relations.
  • Bachelor’s degree in Business or Marketing.

Responsibilities

  • Process inquiry calls from hospitals, physicians, families, prospective residents, and other referral sources.
  • Establish and maintain relationships with physicians, discharge planners, attorneys, insurance agents, community leaders, senior organizations, and other potential referral sources.
  • Plan and organize admissions and admission paperwork in accordance with company policy and applicable state and federal regulations.
  • Monitor inquiry, admission, and census trends as part of the sales tracking system.
  • Prepare monthly inquiry summary reports, inquiry logs, and other required reports; monitor active and inactive inquiries; and submit sales tracking reports to the Executive Director and/or Corporate Marketing Regional in a timely manner.
  • Conduct marketing presentations to community interest groups, such as Kiwanis, Rotary, Ministerial Association, and AARP, to educate the public about the services offered.
  • Attend mandated meetings and in-services unless excused.
  • Complete required Selectronic in-services.
  • Perform other duties as assigned by the Executive Director/Administrator.
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