Account Manager

CarNow•Baton Rouge, LA

About The Position

The Regional Account Manager supports CarNow’s growth strategy by engaging with dealers and applying consultative approaches to customer needs. The role focuses on customer loyalty, product value, retention, and long-term client relationships. The Account Manager analyzes accounts, identifies opportunities for improvement, and communicates customer needs to relevant stakeholders to support customer success. The position manages a designated book of 75–120 dealer accounts and includes frequent regional travel, in-person account management, training, technical support, and collaboration with internal teams.

Requirements

  • Proven track record in automotive sales, with a focus on digital solutions.
  • High school diploma or equivalent required.
  • Strong understanding of chat and digital retailing technologies.
  • Excellent communication and presentation skills.
  • Ability to work independently and collaboratively within a team.
  • Results-oriented, with a focus on meeting and exceeding sales targets.
  • Willingness to travel 75% monthly within the assigned region.
  • Familiarity with CRM tools for effective sales management.

Responsibilities

  • Manage a designated book of 75–120 dealer accounts, providing in-person account management.
  • Attend onboarding and pre-launch consultation calls with the Implementation team to support a seamless handoff.
  • Conduct pre-live audits using a HubSpot playbook to confirm account setup and launch readiness.
  • Schedule and host launch meetings and training sessions for dealership decision makers and end users, in person or virtually when appropriate.
  • Provide refresh training for new dealership personnel when applicable.
  • Meet monthly retention goals by supporting customer satisfaction and loyalty.
  • Follow the cancellation process for churn, contact cancellations within 24 business hours, and document save plans in HubSpot CRM.
  • Complete dealer touchpoints every 45 days by email, text, or phone to check in and offer support.
  • Deliver account reviews to dealership personnel, including decision makers, every 90 days. Reviews include product metrics, ROI, user engagement, opportunities, and marketing suggestions.
  • Make backend configuration updates and provide technical support, ensuring settings are tested and function properly.
  • Resolve technical requests within the applicable SLA timeline.
  • Provide dealers with best practices and product recommendations to maximize ROI and user engagement.
  • Test and confirm connectivity with third-party vendors, including inventory, website providers, and integration partners.
  • Collaborate with the internal sales team on new deals and prospects, upsell opportunities, dealer changes, and dealership personnel updates.
  • Use CarNow CRM (HubSpot) to log and document account communications and changes, including emails, phone calls, Zoom meetings, and text messages.
  • Participate in continuing education sessions and complete LMS courses in a timely manner.
  • Review KPI dashboards regularly to ensure KPI expectations are met.
  • Address special projects related to the assigned book of business upon request.
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