Account Executive

TEGNA Inc. • Little Rock, AR

13d

About The Position

KTHV-TV Little Rock, a TEGNA-owned CBS affiliate, is seeking a results-driven Account Executive to grow new business and manage a portfolio of advertising clients. The role sells advertising across broadcast television, streaming/connected TV (CTV), and digital platforms, combining CBS broadcast reach with Premion’s premium, brand-safe streaming inventory and other digital video, display, and content solutions. The Account Executive is expected to build and grow a book of business, create tailored solutions tied to measurable client outcomes, and manage the sales process from prospecting through renewal. The position offers a competitive base salary plus commission.

Requirements

• 3–5 years of media, digital, or advertising sales experience, with a proven record of meeting or exceeding revenue targets in a competitive market.
• Demonstrated ability to prospect, open new business, and build an independent pipeline.
• Knowledge of broadcast television, streaming/CTV, programmatic, digital video, display, social, and content.
• Experience selling to business owners and/or agencies and the ability to lead strategic pitches.
• Strong negotiation, presentation, and relationship-building skills.
• Ability to turn data and analytics into a clear return-on-investment story for clients.
• Proficiency with CRM and Microsoft Office.
• Valid driver's license and ability to travel locally to meet clients and partners as needed.

Nice To Haves

• Familiarity with Google Analytics, DSPs/SSPs, and ad-management tools.

Responsibilities

• Build and maintain a pipeline of local and regional advertisers, engage decision-makers, and create opportunities across broadcast TV, Premion streaming/CTV, and digital.
• Understand clients’ business goals and the market and competitive landscape, then develop tailored multi-platform solutions tied to measurable outcomes.
• Manage the full sales cycle, including prospecting, qualifying, presenting, negotiating, and closing, while meeting activity and revenue targets.
• Develop long-term client partnerships, expand accounts through upselling and cross-selling, monitor results, and secure renewals and growth.
• Create data-informed proposals demonstrating how broadcast reach and connected-TV targeting can deliver return on investment.
• Manage the pipeline, forecast accurately, maintain deal progress in CRM, and collaborate with account, creative, and product teams to deliver effective campaigns and retain clients.

Benefits

• Medical plan options for full- and part-time employees through Blue Cross Blue Shield of Texas.
• Dental and eye care coverage.
• Fertility, surrogacy, and adoption assistance.
• Disability and life insurance.
• 401(k) plan with company matching contributions up to the first 4% of pay; company contributions are 100% vested from day one.
• Nine free virtual doctor appointments annually for employees and eligible family members through Teladoc, regardless of participation in TEGNA medical plans.
• Twelve free annual therapy sessions with a licensed clinician through Spring Health for employees and eligible family members, regardless of participation in TEGNA medical plans.
• Paid Time Off (PTO).
• Nine paid holidays per year.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed