Account Executive

USA TODAY Co.•Langhorne, PA

15h•Hybrid

About The Position

LocaliQ, powered by the USA TODAY Network, is hiring an Account Executive (Integrated Media Specialist) for a designated territory in Langhorne, Pennsylvania, and the surrounding region. This hybrid, outside-sales role requires regular in-market, in-person engagement with clients and prospects. Work is performed remotely and in the field, with periodic attendance at a company office potentially required for meetings, training, collaboration, and other business activities. This consultative, relationship-driven sales role owns the full sales cycle, from net-new prospecting through long-term account growth. The Account Executive develops new business while managing and expanding an existing book of clients, creates tailored marketing strategies, and guides businesses through discovery, proposals, sales, and ongoing performance discussions. The role is supported by post-sales specialists who manage campaign performance, optimization, and reporting, as well as Data and Insights, Client Strategists, and product-specific resources. LocaliQ helps businesses grow by combining marketing technology, audience reach, and marketing expertise. The Account Executive works with clients to understand their goals, develop strategies that combine digital solutions with the reach of the USA TODAY Network, and deliver measurable outcomes. The first 90 days focus on learning LocaliQ’s solutions, tools, and sales approach and developing prospecting and discovery habits, with the goal of taking ownership of the territory and sales cycle end-to-end.

Requirements

At least 2 years of B2B sales experience, with success in new business development, account growth, or business development roles.
Ability to run a full-cycle, consultative sales process from discovery through proposal, negotiation, and close.
Strong prospecting skills across phone, email, social, networking, and relationship-based outreach.
Experience using CRM and sales tools, with disciplined pipeline management and follow-up.
Comfort learning and discussing digital marketing solutions such as search, social, display, and video.
Excellent communication skills, business curiosity, and the ability to build credibility with diverse clients and stakeholders and influence decisions through clear, data-driven recommendations.
Proficiency with CRM, Microsoft Office Suite, and AI tools such as Microsoft Copilot.
Valid driver’s license and vehicle insurance.

Nice To Haves

Experience in media, digital marketing, or advertising sales is preferred.
Direct experience with digital marketing solutions such as search, social, display, and video is a plus, but not required.

Responsibilities

Build a consistent prospecting cadence through cold calls, email, social outreach, networking, and in-person or virtual meetings to develop a strong pipeline.
Manage and grow a book of clients by balancing new business development, client retention, and account expansion.
Lead discovery conversations to understand business goals, marketing challenges, and growth opportunities.
Build and present data-informed digital and traditional marketing proposals that connect strategy, tactics, and budget to client goals.
Own the full sales cycle from initial outreach through close, maintaining accurate CRM activity, pipeline management, and forecasting.
Partner with internal account management, creative, and strategy teams to support client outcomes.
Stay engaged after the sale through reporting, optimization, and performance conversations that support renewals and continued growth.